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l   pair Hammond with 1984. While at UK he knew he wanted
      V _ V`?   ( Larry Conley ’66, a UK t0 go into the horse business. After
‘ , · ‘ ri   d All-American who is a graduation in 1967, he couldn’t find a l
l , l   color commentator very good job so he took the next best ·
-’ · \ with _IP and ESPN. option — graduate school. At a cocktail  
  V I = ` Hammond and Conley party he attended, racing journalist .
2 · N *" have been friends Dave Hooper mentioned he was leav- }
°   Af ,.      since they played bas- ing for Florida and was looking for a
      __, L3 ` ketball against each person to take over his 15—minute race
` ._ -" ‘   i k}?    -j. other in high school results show.
"  *“"  “ Q · Y 2 ' X and earned their de- "I had no experience, but I said ‘I
_ grees at UK at the think I can do that} He gave me a little
U  A an   same time. tryout and because he was very desper-
4 M   "I don’t know that ate, I passed. So I started working at
I ·. ` _ , . ` @ they were reluctant to WVLK six nights a week doing this
, · I . » pair us, but I know show for $35 a week.
2 they hear it all the time As things progressed, Hammond
about us both being kept volunteering and finally gave up
from Kentucky. There graduate school to start working full
is a lot of resentment time for the radio station. When a TV
'/inn I lztuzmoml sjo/1 as ll sports throughout the SEC, job opened up at \VLEX-TV, Hammond
r ;,,.,,m],_.U_,{(.,. LM,/,S hm, ml [hc, ,.0m/ jg; and hopefully over all auditioned and says he was the station’s
 l UH, U/~ $2 H,(,(,y,S H lu". HIS ]OU,_/_,(,,._ _ these years — it’s my second choice. The first event he did
{ natiii.m,,i,iii,i_a .;i,»r» maria him Qi iggejgd Lriljgézgijgl yin;§;;g;;r all the outrageous things he that. to bigger market. Harry Barfield at
I savs. "Sometimes UK fans don’t under- WLEX understood this and let
 Q "l`ve never done a game with Dick stand that either and think we should Hammond work the sales at
1 \'itale. but if I did l`d have to find a way be more for UK than we are. But, Keeneland, making enough money so
    to fit in so that the viewer can enjoy it." you've got to understand this is going that he didn’t have to leave.
 i Hammond also works for jefferson to 60-some stations and most of them That job grew as people around the
 I Pilot 'i\' calling Southeastern Confer- aren‘t Kentucky fans. We have to shoot country began to hire him to do sales.
 I ence games. He was asked about a for right down the middle." “At one time I think I was doing sales
  rumor that executives were reluctant to Hammoncls big break came on the for about a dozen states. I was making
T j backstretch at the Breeders Cup in more money doing that than working at
 j \XfLEX, so in 1980 I left there and was
 g s POR TS VI 1; ws · _ ’ j ;   V   2* hired to do the SEC game of the week
;  Replays — Thats why the NPI going to replay has been great. They ’ve gba}; Emalfigg   b [WC H 3 .
,; jound a way to make replay work. They’ve done a good job in the NFL of mmm hg fmmded Hinmgnd Sslgnp
, E frzriirzg ajhayange of car;  what can’t be reviewed and not take Pfgdilgtigm {musing On hgrsg facing
 3 OO Ong us se mg I as t IS 8 mg- videos and horse racing programs. By
3 Pro Payday —-— What pro athletes get is obscene although no worse than the time the first Br·eeder’s Cup was mn
. l actors or other entertainers. Somehow our society has been skewed to the in 198-4 he had a reputation as a horse
, entertainment part being rewarded while the teachers are the most €XP€YF·
  neglected and. undervalued segment in our society. The teachers, the _ O¤C€ ¤8¤l¤» Veluntssfina Campulmd
· } researchers, people who put in work far more valuable than what a movie hls C“€€}`· Bcmusé Of FOMQCIS he had
E star or an athlete have accomplished are undervalued. I blame the system $329 Dlck ET;1°€f%i Elly Padgig and Al
l more than I blame the individuals. I just think our sociegz is out of whack f C lulc WOU Ca ammon Ol mp
, . . . . . ormatron when they came to town to .
i in terms of paying entertainment types. but I am in favor of rewarding
l those that do the work. “
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l 8 KENTL`Cl·§Y ALUMNCS