An English professor at Brooklyn
College has unleashed a strong criticism of American colleges and
touched off a scries of editorials in
campus newspapers all over the
Writing in the April issue of
Harper's magazine, David Horoff
says that it is just possihle "college
professors and students are actors in
a vast comedy, a mad travesty of
solemn ritual, wasted times, and
Boroff takes swings at nearly
every phase of college life including
the curriculum, administration, professors, extracurricular activities,
scholarly journals, and stagnant educational ideas.
For example, he writes about college curricula:
"All too orten universities are
simply research factories with little
relationship to that bold exercise of
ideas which should be the peculiar
genius of an institution of higher
About administrators: "They are
likely to be smiling, smiling products
of teachers college or some other
emporium of inane good will and
All too frequently,
they are undereducated themselves."
Professors: "If his status is high,
his income still is low probably a few
cuts lower, on the average than that
of a member of the Teamsters' Union.
The professor's characteristic bearing
is one of dignified
But Borofl's most introspective, if
not most disturbing view embraces
the individual student. lie asks how
many college graduates are significantly shaped by their experience in
school, how many have developed the
habit of disciplined thinking, and
how many are, by decent standards,
His answer? Very few.
Since the launching of the first
Russian Sputnik spurred the U.S.
from its throes of complacency over
education, BorofTs article has been
probably the most caustic condemnation of American higher education. He
has assailed the nation's colleges in
some of their most sensitive spots.
Boroff suggested that colleges improve by striving to enlarge students'
imagination and give students a
chance for more independent work.
The leap to excellence, he emphasizes,
will nevertheless require the strong
will of the nation's colleges.
The article is one that every college, administrator, faculty member,
and student would do well to consider. The
"leap" to educational excellence will never 1m? initiated without an objective evaluation of oneself. Candor is a must.
The Readers' Foru
To The Editor:
I read with interest the account
a constitution. Mr. Odear's efforts are
to be commended since he and his
followers are the first group to make
a serious bid at a liberal revival on
the Tightest UK campus.
Again, however, we see that those
who are overly concerned with such
things as "power" have apparently
won another battle.
I know about these battles because
I saw two student government forms
fail in four years.
They failed because SC or whatever you want to call it was saddled
to organizations. The sense of the individual was lost in the whims of a
Greek group or some other "powerful" group.
We need now, or we needed then,
a political system in which individual
rather than the "group" plays the
UK's political parties are a prime
example of dominance by the "group."
SC's problem is simple yet most
are blind to it. It isn't an "SC" problem at all. UK is so tound up by
conflicting governing groups that no
one gives an inch. Student government must be centralized and the
constitution must not just govern the
group, "SC." It must be a governing
force for all groups the students at
This central governing group
should have the power to appropriate
funds to all student groups (all who
annually receive any money from tuition fees). It should have the power
to raise its own money by setting
up savings funds which draw interest.
In short, the power must be
broad, but alxne all, the government
must be centralized.
And, oh yes, someone ought to
ask Mr. Odear to run for SC president.
Who else is there?
To The Editor:
There is a good possibility that
funds may be available soon for the
construction of the first addition to
the University's general library. In
view of this possibility, a preliminary
building program is now being drawn
There is a faculty Library Building Committee consisting of the following members: Dr. A. D. Kirwan,
Graduate School dean; Dr. A. L.
Cooke, English Department;
Stephen Diachun, University Honors
Program; Dr. Herbert Riley, Botany
Department; Dr. E. F. Hartford, College of Education; and Dr. E. M.
Spokes, Department of Mining and
Metallurgical Engineering. This committee, together with the staff of the
university libraries, will be primarily
responsible for drawing up a program for the first addition.
Although responsibility for a library building rests with the committee and the library staff, every member of the University community is
invited to participate in our work.
Ideas and suggestions should be submitted to any member of the committee or of the professional library
staff. Anyone who wishes to present
a suggestion to the committee or to
listen to the discussions and participate in them is welcome to attend the
The tentative drawings showing
the area to be occupied by the proposed first addition and minutes of
the meetings of the Library Building
Committee are available for consultation in the office of the director of libraries, and all interested teachers,
students, readers, and friends of the
library are invited to study them.
La whence S. Thomison
Director of Libraries
We'll just have to rush harder tiext year.
Teensy Weensy TV Twak
By JOHN ALLAN MAY
LONDON' Advertising agents, as
everybody who watches commercial television knows, have made a revolutionary
discovery about what a certain comic
character would call human beans.
It is that human beans are most impressed by baby talk.
An agent wants, let us say, to persuade us to go out and buy some steel
girders. All right then. On comes a
funny little character moppet with ribbons in her hair. She hails a kangaroo
that happens to be p issing. "To Dickie,
Tommy, and Uneoo Stanwies," she says,
hopping al)oard. "As fast as fast as fast!"
She giggles, simpers, and turning
full to the camera, confides in us', "Daddy
said I got to get dere quickwy ease dcy
wnn out, 'cos Dickie, Tommy and I'neoo
Stanwies make de best steel girders in
all tie whole wide world."
The kangaroo takes off and in a
single bound goes into orbit. Apparcntlv
Richard, Thomas, and R.tldwins are
opening a place on the moon.
When baby talk is all used up for
the day, the adertising aent will go on
winning friends and influencing people
with confiding Mummy talk. "We all
want our husbands to grow up," Mummy
confides in a soft cooing voice, apparently right into the ear of the cameraman, "strong and handsome and fine.
"Let me tell you a secret. My Huster
was once quite a baby and plain anil
surly and everything. You wouldn't
think it to look at him now. He's different. And all I did was to get him to
change his shoe polish to Aunt Emily's
famous Picklepol. It's homemade in the
biggest, cleanest, whitest factory in New
Jersey. Here Buster!" A tall grin with
dark hair comes obediently out of the
kitchen wagging his ears.
Finally when everything else is finished there is the good
shout. An unidentified character conies
on the screen and simply bellows, "Get
Chuff- - chuff! Chuff chuff! CHUFF -CHUFF!" This way the advertiser gets
extra time because the voice echoes
round your sitting room for almost 30
Chuff - chuff!
"Chuff - chuff
You don't even know
what it is.
Apparently the great point is that this
technique works. That excuses it. It is
simply the In st way of getting across to
the public. It has
being so it cannot be long In'fore we
can expect it to le adapted to our
'I he c andidate's friends w ill simply
appear lxfoie us, on the scieen or in
person, and shout, "Iliggins! Higgins!
and go away. Whatever
Iliggins is standing for and whatever
his views on whatever may In, and
whoever Higgins himsell is when he is
himself, coi.ie what may, we shall, it
seems, be impressed.
A kind lady then will softly coo at
us. "Higgins is our fiiend and my
friend and oiir fiiend's fiiend. Higgins
is the f i it nd'irst fiiend. Iliggins is good
for (iu." And. sighing. 'Higgins!''
Finally. Iliggins himsell, no.v S
for the Ticasuiy, wishing to put
his budgit with maximum impact
will adilicss the House;
body w. mts his
doesn't he? t'mle Ilig-gi- e
is doing to do dust Lit. I ik !e II iggio
is doing to tut taxes of space xvoc kets and
on wailway Jwains and on statu, i to ail
the famoust st men and cveiythiug. "0
won't mind paving just a teeny weeny bit
moicj tax on xour silly Ie wefw igewatc r
And on xour automobilie- xvhcelie? S.iv ninety-nin- e
per ccntie-xventiI know, let's all hippety-hoppctout to the lobby and vote
This, the agencies prove, xxill le far
more effective than any reasoned state-iT'n- t.
We like this kind of thing Ixst.
Or do we?
A little shadow of doubt, no bigger
than a thunderstorm, seems to have been
cast by Mr. Norman Watson, head of a
big British firm producing toys and
games. "The person who made the
greatest mistake in 1939 was myself:
costing the company so great a figure
that it f lightens me," he has told departmental managers. "I dictated the
policy. I did not realize tliat television
All human beans xvill hope television
advci Users take note of this and listen to
reason. Reason is good for 'oo. Beason.
Beason. Beason. BEASON.
The Kentucky Kernel
Umvehsity of Ki
Entered ul the Post Office at
uMitlit'il luur tinuk
xiniMon, Kintuiky us ktioiid cl.ivi inutti
u we. k iliinutf the reuul.ir mIiih.I
SIX 1HH.I.AKS A SCIIOOl
Ait of Mjic Ii J, 1S7'J.
Bob Anduison, Muninxinn Editor
Siiwaht IU:ik:kh. S'Ws5.i7cr
1'aci. 'ZiMxinexiAN and Cakoi.i' Maihin, Assistant Mutiatiina Editors
Di'K Wvhi and John Mi it iiki.l, I'lioto&iilLit
Alice Akin, Society Editor
SlCAHT C.ol DKAHH AM) lAUL DklS, AdllltisiU
1'tiuiY AsiiLtY, Ihisiiu si Slammer
litvi HLV Cahdwu.i., CiicuhAd n
Hob HiHMNiN, Hank Chapman, and Skip Tauom, Cartoonisti