xt7bzk55hp9b https://exploreuk.uky.edu/dips/xt7bzk55hp9b/data/mets.xml Kentucky Kentucky Press Association Kentucky Press Service University of Kentucky. School of Journalism 1943 Call Number: PN4700.K37 Issues not published 1935 Aug - 1937 Oct, 1937 Jul - 1937 Aug, 1939 Oct - Dec, 1940 Jan - Mar, 1951 Aug - 1956 Sep. Includes Supplementary Material:  2005/2006, Kentucky High School Journalism Association contest 2004-2005, Advertising excellence in Kentucky newspapers 2003-2005, Excellence in Kentucky newspapers newsletters  English Lexington, KY.: School of Journalism, University of Kentucky Contact the Special Collections Research Center for information regarding rights and use of this collection. The Kentucky Press Press -- Kentucky -- Periodicals The Kentucky Press, December 1943 Vol.15 No.2 text The Kentucky Press, December 1943 Vol.15 No.2 1943 2019 true xt7bzk55hp9b section xt7bzk55hp9b _ .- :31
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PUBLISHED IN THE INTEREST OF COMMUNITY JOURNALISM - — OF, BY, AND FOR KENTUCKY NErvstvERs 11L ‘ l';13 '
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VOLUME FIFTEEN 303’” ’17 NUMBER TWO 1 15‘ ‘ '
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“How can we keep up local advertts— electrrc refrigerators, washlng machines, Local Interviews *3 "i- 3;: ii
‘tng \olttmt wrth tlctznl sun; s'lrclrlcs electric rt'trzgis, alarm ilockst etlc.) rs 1not t). Lumber y a r d 5 hardware stores, L' .3 3i.
1 recon‘nng increasmtg y cmpt}. rs tre Him/hi“? a e to; rest: e,brt rs tre po 1Q and building Firms could be sold on a it l'T‘l'fii , ii i
, . . . , ,1 .i ~ .i t ,_ _ t H ‘ " FE .5
qugstropt. rlnan) [Eventing managers oblt rs nm to 0 er t e eittservtce pos serres of The Home 01 Tomorrow ,- 3 3 i
an ptrt) rs refs 0 t lelntuc y newspapers. s1. e to léeep present mac nnes 1n run- ads. Copy ideas? Use your imagination, 3l 13,41l .
iii “61 as [11611 C 0W newspapermen mng con mom. 1 read the home magazines, or even inter- ‘ l ”i 1'
roug rout tre country, are as mg to» _ , . , . . -. -13."“1'-331;31133 1 .
day . 2_ A banker might be asked what he tricw local men and “omcn to get then ttttl ,
~ . . . - 1, 1 31"13.‘ ‘
/ lmtz'lulimml 4(11/(417'31'110‘ thinks the conrrnunrty needs to increase It eas in? is!“ 15 _

. . k , - i i »- . u l eal 1' b havrnr - . 1 1. 1

Abnormal condrtrons of war have local. revenue. H15 thoughts mangrve i 6 F e 31 . 6151111th e d [g (tilflil l‘ 33 ‘iiif‘zt ‘

. caused many firms doinO‘ business you 1deas for a number ol toprcs~rdeas (”1W SUPP Ymg “‘3 eman 5 0 trerr ‘11: 1 3:“ '31 ‘
" throughout the country to change their that you can ‘30 back ‘0 your office,‘en- clustctrmers Jug Inesigt’ bUt wh'at ab‘im. 3’53‘1 11 '1'
it \’~ national advertisingr themes to institu- large ”PO“ and work ”no a series 0“ 1n- trel uulii; .ometnms 123m [Egg s’eyrres 1 r' “is I
- . ‘ . 1‘ ‘ - - . ,3 ' x i r r *arn ,1 1 sf 1 ~1

norm] or good wrll copy. ‘A’eeklres and strtutronal ads [or-that bank. sucros 1 011m lg“; 01 k ,.l 1 SW8 0r 1 3‘ 1. ii
small dailies have not yet received .t 3. Grocerres, filhng statrons and shoe sponsorcc “mg“; s. to 10191) trerr name 3.11.3, ‘ 5.13 1
i . ‘ . i . .. . ' . .. i s in 'the minds 0 t err )1l)lC. "i .‘fii‘
yery large share of thrs copy, but, the ”"0165 3” 51)?n.dmg “.13“? hours ‘39“ , 1.. . l 3 t1 .-
-‘1ldver‘tisitrg managers on these papers month explarnrng rattonmg, counting- Itsbhardlwork writing tnstrttlttrona .t til i i
titan get some good ideas for local in- stamps and making government reports, copy, ut wrcn you promotesucr cam- 1131 i“: [11“ 1
‘ Stitutional COPY by followirw these m_ They could tell the public what they pargns you are domg a two-101d duty— 3 31333113 11 let 3
1‘Ii0nal campaigns in rnaggzines and are doing, that they are glad to con» you’re creating immediate lrnage and 1 11’ 1‘}:
metropolitan newspapers ‘ tribute this time to the war effort, that: helprng build a better future advertiser. " ‘ 1” 3:1. .
, . 1 .t ‘ . . . , . y . it 1 ,. PH 3 létllj- : :I.
his true that not all 01' these ads Wt“ they are trying. in eyerywvay ‘possrble to It s worth tre eflo ‘3: 31 t !i 3‘1
\ ‘hn‘msh ideas that are adaptable to 10_ grve then customers greater value tor '13 1’ lit 1
I (Cal firms, but lnany of then] will give lllCll‘ ratlon Stamps and that they Sh" ——_-~———————_—_—_——fi 4% {Erfiil Eé
‘ you SOmethi . -. . . . - - '. appreciate busrness. . . '3 tit 1' ,1
J ng to start you thinking. Failure TO Pay Carrier tit 11 iii, 1.‘
Prepare Ads I” 367755 4. Most automobile dealers who are Brings Indiana Fine 1 ;
One of the best methods for )lanninr o reratin ‘ re )air de artments are ke t , “1 sri‘ ti ‘1
d ' ' - - l - .g I g I- p U ler ' 11 v )assed b1 the last Lexis— 1 ‘31:.» .115 '
1 an preparing instrtutronal copy rs to “swamped" wrtlr work. but they shoul‘d 1“ “f“ _l . l) [5 .1 3 ii‘ 32.3 1.
1. doaseries at a time—from six to a dozen be doing something to keep their firm latute maklng 1‘ ‘1 ml“ emearfror ‘0 211 ff; i3* ; 3', .
. . . . . . . ~ A - ~ 2" ~ ~ r «1 :1 i333; 1,‘
.:- :f‘dsr so that you can develop a certarn name and dealerslnp belore the public. ‘10 pay a newspaper C‘H‘C’f 0’ 341m” .3 1:”
1 Idea in each ad and then sell the series Hints for caring for your own car. delrve-red Hm?“ Kéngl was ”16d “$3 and ' -;1 511133} .
1 [0 the advertiser with a single call. An thing to watch [or in the operation of (105“ I“ ‘1 Just?“ 0 Isle peace court :1” 3 3333;? E' , .
‘ :lVertrser is usually impressed by this your car that warn of possible danger. . Franklort, In " (mil 08%elilbell25. T c ‘3 Eié; 3 ,
" gonght and preparation devoted to his records of war production of the man‘u- ime all“ “:55 Pl“S ‘3 l- or ”‘3 papers ‘lii .11;
‘ ‘ . J 1‘5 31.1” ‘E-"‘ :
j711i uSlness_ [acturer represented by thrs dealer t‘e- ““31“ $935 . ‘13 E13 ; .1
1 \b What type of institutional copy might. ported from time to time by the dealer It was beheved to be the first case ‘35 £31.- 1ft.
* 1 e Prepared for local firms? Here are to continue his identity with the manu— SI‘ICd under the new law. Alv1n PI‘ICkCtti ‘1 :33? ii‘ :7
is , . . . 1,. . . - 1. 1‘31” ..t -
3 some buggestrons: facturer, would make good local rnstr- lather of the carrier, brought the charge 31 tt‘ ; i; . .
:1“. v 11 Even though merchandise (such as tutional ads. 2‘5 1110 50“ 13 a mrnor. '3 W. 1:1 3
‘ it 1 imbi- (31 '1
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 1 111 1 :1: Dec
1 1 Page Two THE KENTUCKY PRESS December, 1943
. 11 1 1 ’-
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‘ 1 Meredith Sues Louisville cei‘, Charleston, W. Va.. or. December for 1941 cut to 108,280 tons, Comma:
Newspapers For $100,000 21. 1 1 1‘ ~ 1 trial primers also are affected by 11111
1 1 . He enlisted in the Army in February, order. >
1 1 1 1 Sllit 101‘ 511100.000 damages was filed 1“ 1942, and was assigned to the Armored 1
' 11 1 1 Gl‘CCDVillC 011 DCCCIHbCY 22 by Attorney Force at. Fort Knox, In Ianuary, 19413, —————Wii#_—Wfi—¥—_— 1
. 1 : GCDCl‘kll HUlXTl‘l Meredith against The he went overseas and was attached to Keen JOhnSOn JOlnS 1
I 1 1 3 ‘ Courier-Journal and 10111511116 Times the 1st: Armored Division. R. S. Reynolds Company
' 1 1 Company and two stall members as an Before entering the service he was F 1 11 G 1 . 1 1
‘ 1 1 outgrowth of the controversy OVCl‘ StOP‘ editor of the horse department 011 the 1 . 0111K} 1 011C190] Keen Johnson “1111
, 1 1 page of construction and repairs at State ‘ Kentucky Farmer‘s Home Iournal, edit» 15111 t.’ ic 1 stall 1o]. 1 the Reynolds Meti11
I 1 1 . institutions. 1 _ ed by his brother, “’illiam V. Spencer. 1:)1111112122111211581111“ 110 Clompany 11111311
. 1 '1 Declaring that editorials and news ar- Later he established the National ( cn ' ‘ ' C111“) ( S: “C iome Office "11
1 1 tides in The Courier-Journal had Horseman. , RCichmond. \ a., announced December1
1 ' 1 libeled him, the attorney general named ll). 1 1 1
11 11 1 the C0111133~n§b hlark Ethridge, IJIIbIlSl-ler _—_‘_——#——i‘—#_—m“ .fieyn:1(15_ Silld [.110 tOFITI-(jl‘ g0V1€ll110111
: 1 of The Courier-Journal, and Russell All Publications Will Be W1 aa1ch11sheadqua1aers1nt0u15111111
11111 1 Briney, its chief editorial writer, as de- Dros’ricolly Smaller In 1944 “1161? “9 company “15 a number 01
1 1 lendants. He asked for 5,550,000 in “ac— plants. 1 . 11 1
11 111 1 1 tual damages” and $50,000 in Plll’llthC .NC\VSPRPCI‘S and Inagalincg “rill be He said Johnson VVlll coordmalei
1 ‘1» , damages. ' slimmer or smaller in 1944 under a War program to guard against the unem-
1 11 1 1 lA’ork at the institutions, estimated as PI‘OdUCtiOD Board order 01' December ployment emergency that: threateits1
‘11 1 1 costing $1,800,000 in the previous {11— 20, which drastically curtails use of pa- W11?“ PCRCC comes.” 1
‘ 11 1 1 teen months, was halted December 1 al- P61“ in 1111 printing operations. 1 he REYW’MS company operates 411
. 1 1 1 ‘1 ter the attorney general declined to 31" H M. Bitner, director of the “ERR. plants which employ more than 28,011]
‘1 1 1 prove a $150,000 transfer of funds by Printing and Publishing Division, said 1363:50115 111 14 15121lC5- 1 1t
1 1 Keen Iohnson, then Governor. Mere- the Order would force magazines and The taskol reconversioii to peace 151
. 1 ‘ 1 1 dith declared he learned then the work licwsPapers into fewer pages or reduced 50 $133111th It 11111151 be done Wlth1lu111
1 1 ‘ 1 was being done by a force of laborers page si7:e:g, since 31] other emnnmicg cooperation ol industry and the 1itidt-1
1 '. 1 1 under VVellare Department supervisior. were ut1h1zed to meet. 1945’ paper cur— “dual states, as well as the nationil1
1 1- and that the law required contracts to tailnicnt orders. fs’m'elmncmy Reynolds “Kl _
.1 1 1 ‘1 be let. Paper tonnage allocated to all graphic .HC Zl‘ldC-(l that TGOVCFHPY 1011115011151
11‘ 1 Meredith’s libel suit petition describ- arts industries in 194-4 is roughly 7E1 Wld? CKPCI‘fCW‘f‘ 1” PUbllC “’Ol‘k 11351
1. 1 ed news articles about the situation and per cent. of 1941 consun‘iption. the equipped him [or the tremendous ta1s111‘
1 1‘ editorials concerning him and asserted HERB. said. and will result in a sclied- 0f lakms‘ “WC (”film 199111111119 men 1
1 11 1‘ they were “wilfully, falsely and 1111111- ' uled annual saving of 11250000 long of h’li‘..11()liiisr)ii Willcoiitinue to publish1
i 1 } ciously” written. printed and circulated paper. the Richmond Register. 1
11 11101. 111C deliberate PUFPOSC or injuring The cuts exactly follow recouuucuda— ——e—»——e-——~*ee-e~e 1
1 1 1 . . 1. 32:31:36.1: 21:11:12 ittitrttfifsrt Paper Stock On Hand 1
31 1 "llie petition added that upon us tc- 1 , n 1 <1 ‘ May Be Used By March 15 1
1 1 ‘ mand tor a retraction, The Couriei- WIILC- 1 1 1 1
1 1 1ournal published a letter from him and 1 Paper consumption has been running Inventories of 12 different: weighl5011
11- another editorial. headed “Meredith tar ahead of war~reduced pulp produc— printing papers, now in the hands 011
1 1 1 1 1 Disclaims Malice," that he demanded tion. the VV.P.B. said. The curtailment printers and dealers, may be used u1111111
1 1 1 this also be retracted, but that he re- orders will bring consumption in line March 15, 1944-, the War Productioh
1 1 1 ceived from the paper a telegram say- with estimated production and preserve Board printing and publishing (1111451011
1 1 1 1 1 ing: “Xh’e feel we have done fun justice inventory reserves, which the “7 PB. said recently. The release of this mven1
~ 1 to you. ’We don’t intend to do anything reported at dangerously low levels. Lory paper for 90 days, beginning D01
1 1 ‘ more about it.” Newsprint available to newspaper cember 15, was eilected through 2"‘1
1 The attorney general’s home is in publishers in the first quarter of 1944 amendment to VVPB commercial pl‘ifll'1
1 1 Muhlenberg County and he filed the Will be 23.6 per cent under the 869,296 ing ordei. 1
1 1 11‘ suit in Circuit Court in Greenville. tons consumed in the first quarter of The amendment provides that, “1‘
11 1 1 At Louisville, Ethridge and Briney 1941, the 1VV.P.B. estimated. Newsprint: though certain weights of paper "”11
j :1 declined to comment for themselves and quotas Will be based on tonnages re- not be employed [or Specified uses, an11
11“ ' 1 11 for The Couriepyoumal. quired to print net paid circulations in paper, regardless ol weight, which 1111
11 1 ' ______ the corresponding quarters of 1941. The manufactured prior to October 21, W11
“——""——"‘— order fixed a sliding scale of use redue-. be consumed, provided the printing111
1; 1‘ Founder Of Horse Magazine ti0111\s, thrithlthe larger papers required to completed by March 15, 1944. re
. 1 . . ma'e tie teepest cuts, as recommended The chief. t )es of )rintin COW
1 Killed in Admin In Italy by the industry advisory committee find- by the amendhient include legiterhefilh
111 11 ht. Harlow Phelps Spencer, 32: [ormer ings published November 18-19. business and legal forms, maps 21"‘11
111 1 1'051dent10f LOUISVlllC and f01_lndel”_0E The order will cut the 941,000 tons guides. .
, 1 t the National Horseman magazme, died used by magazines in 1942 to 711,500 ___~a__a___e_-a_; ‘
‘1 11 1 1 recently in North Africa from wounds ions in 1944, the “(1)113. said. About one more newsprint cut and ~
1 1'1 1 received in Italy, the War Department Book publishers, who used 142,036 we’ll have to start peddling a dehydraied
111 1 1 1 notified his mother, Mrs. Joseph Spen- tons in 1942, will find their allocations paper. 1
1 111111111 .1 ,1 -. ‘ 1
11 - 1 . 1 “Mu—“AAfi—W»VL1.-LM§H¢A3WS 1, 1.. :1‘ .1 HALL-1%» ~

 . '51- .
Q‘: December, 1943 THE KENTUCKY PRESS Page Three 1;," 193111
1 11 31:13}; 111
I943 ,_. +5: 14% 1%
st Commep.‘ 1 r11, -‘
‘6“ by “1“ ' 1551-11:
! ii E
my One Of This W at 5 Great ,: 11 ,
]()l(lS Metalf ‘ f 15:; ‘
ripany presi.‘ l 11‘ :1: V
me Office in‘ essons - o . . ‘ 1 :1
l Decemberi ' 1 :11 111 1
1 ,1 . "iv? 17' 3 1
l b;
er governor‘1 ';- f fl, J:
in Louisville? . . . , 1;- :1 1
“111111361011 War has taught cmlians just how precious food is and how ev- .; *1 :3
ery ounce must be conserved and used to do its full war job. , 1i;
:Oordinalea 1‘ El:
rhe unem- For millions of American housewives, war has pointed up the l l 1
1‘ threatemE adage that waste makes want. And yet over 8 per cent of all ,, If ‘
013613165411 the food bought for home consumption is still wasted in the 1‘11
than 23,000 kitchens of America—enough food to feed the larger part of 1.11111 .
2 our armed forces, both at home and abroad. ' if ‘51 1
1 to peace isE 1,, 1E 11“ .
"cl filth.[‘1'.11 But the kitchen is not the only place where food is wasted. All 'I 1,? 1
1 16 “H- . . . . 11,224.21.
1110 113110111 along the line, from farm through distribution channels to con- _ 1 11 11 1
‘d. E sumer, waste takes an annual toll of billions of pounds of vital ; 1 V
01‘ Johnson“ foods and millions of dollars. '5 1 - .
ic work has] 1 1 .11 1
19ml?“ 1:111: ’ It is against such waste that A & P has been fighting for more "1151 j
1121111115? 113161318115 than 80 years—fighting to save food and to save time, money 111111111 ,.
l and manpower in the distribution of food. In the past 20 years, 1", 111
-ewe l for example, we have cut waste and spoila e of fruits and ve e- I .1}. ‘1
‘ 9 g «3“ rug, ? 1
1 1 tables by 50 per cent. 1 ‘_ E1 1.
:hl5 ? . .. . . . I, b
_ .1101 To the houseWIfe, such effiuent distribution means more food, 1:111 E 1
11811111111: 01L fresher food and better food at less cost. 1 1 H y
« ‘ f , .11111-1: 1, .
> 211nm“ . . . . . . a as”? ‘ '
:c111fi1um1111 To a nation at war, such effICIent distribution means fuller, more 1 11/11 1
hing division1 effective use of food as a powerful weapon in the fight for :1, 11,11
of this inven1 freedom. 1 1 1, .11 1':
eginning Di“ 1 1 1.1
- . . . )1 +1131 ‘l: ,,
thr911gh1311 That is why the men and women of A 8: P take pride in domg g E1111511| 11g
v- )1" ' . . . . . . . ii {Wiriit U}
nuua I 1 America's most effiCient job of distributing food. 11 1; E!
des that, “I“ , - 11111 i
f paper mill ‘1‘1 5'11 \
fied uses, 3“)1 [1 1311.1 1'
1’ “’hiCh‘wl ; 1’ 1‘ 1.:
,Oth 21: ma)" ‘ 1i 1 .11.
A & P FOOD STORES
‘9“ . ‘ :1 i1 1
iiing COWre , .1 11215.3 f._'.‘ ,
(h 9 $1 1 1 1
e1eLLerh€3 ; EMA :1 1
3; IYlapS flndE E313; ‘:“l V
- . m
~~~~e i E; 131131
mint Cut and e 111%; E 5i ,
a dehydrated _ I irl El .11 ~
3 ti 3 '
' 3 i123? j ‘
‘ 115;)
w ’ . 1 "1'11, l 9, '

 , '. “a.“ ”431-", ' 7- .'. ‘ ~ -. . .. _ , , _ _- ......H W, ., '
y. t; , , Page Four THE KENTUCKY PRESS December, 1943 t Do
i? .i‘i' ; ‘
i 3 . . your reservations at the hotel? Every the omission of a few issues of a seco ,8. J Stat
' «, l ‘ ‘1 . I he Kentucky publisher is invited to attend. class publication, on account of “Wresen’f
. i‘: i » avoidable cause, necessitating a mefi
C ' Kentucky Press _—"_”—____—’_—‘_” ' temporary suspension of issuance, 17.3,faCCEI“
. ‘ ‘ Anti-Ad LOWS Beaten tion is not taken to revoke its secon lmm O]
. : Official Publication of theKentucky Twice In Indiana class mailing privilege, suspension of “papers Pu
- ,1 ", Press [355°93‘30" . ‘ . . suance for a long or indefinite period ashomd h;
‘ W: 1 -——————— . The H0051“ State P1 C? ’\550‘-1“Lf°‘1 time is not contemplated under the pi ’ilnsm on
. V . Victor It. Portmann, Editor-Publisher in the past yeai and a hall won two 1111- visions of the law.” yinent sho‘
- l ‘ ——————————— portant Victories in a fight against state ‘on the C]
3 3 Pl‘iMEd On The Kernel Press, Lexmgton laws restricting or prohibiting certain ‘fl—w—“—“*#—‘——~—— : situatiOfl
'i " ’—' _ , , t )es of advertisinv. » . ’ " a e
' l 3 Kentucky Press Association Officers YI . D. . . F irs’r-Baby Ads Always . Jiewsp P
- , i 3 . . . 1 The Indiana Supieme Couit CI‘ThtCCll 13mg, F
‘ , Vance Armentrout“.........‘....00urler-JOUIn81: Lomsvfle . . . 9 Have Interest And A eol ”P
‘ . President ‘ months ago set aSide a proviSion in the PP ..‘Saturday
’ ‘ ‘ 1 Joe Richardson...,_i......-...........w~-_......Times, Glasgow . . _ , . . . 1‘ . .
. , ‘ ‘ Vice-President law iegulatmg the practice 01 embahn- For the final issue of the year, so deliveries
. 3 ‘ J _’ ‘ ton . '. . ._ . . _ ' . $915} ‘
3 g 1 Vim“ R- 9mmagZ‘g-é-igajfifigfir °f K Lexmg ing, which prohibited certain types 01 publishers might. find it profitable ,,,carrier bc
1 f 3 District Executive Committee advertismg in newspapers, as unconsti— sponsor a “First Baby of 1944” pa jriiiagazine:
, i i 5 Tyler Muniord, Union County Adylocate, Ngrgan- tutional. Within the past months, the Selected merchants in various businessEfi The C(
i ', ‘ t — t.-1 ). Ch irman; C auncey orgey, . . ‘ . _ _ . 3‘ ,
l 3 iriiiihe‘riscigni,ansiirigiid, (Satate—at-largel, Vice-chalr- Indiana attorney geneial has ruled that. may carry advertismg greeting the lie” figment reai
1 i man; First, Joe LaGore, Sun-Democrat, Paducah; ' .' .7 , .- ~ , . - . . ft“,
1. . . . Second. John B. Gaines, Park City News, Bowling clause ”1 a 194?’ €10“th lcgl‘ldrl-Kf“ yoai, aiid offer from their stock suitabildtfilnnaccc
l i Green: Third, John H. Hoagland, Courier—Journal, law was unconstitutional because it (1133— gilts for the first baby born in the ti.iii"ii‘éduction ,
, .' 3 Louisville; Fourth, James M Willis, Messenger, . . . . l"‘ ,‘ ‘ . ( f v,
3 l Brandenburg: Fifth, Virgii P. Sanders, NewsgiDenfi- criminates against newspaper MVUUS— 01 the county in 1344. xiiconsumpt
‘i t. Carrollton; Sixth, Fred B. Wachs, era - - F . A” _\ g: ,»
i . ‘ region, Lexington; Seventh, Walker W. Robinson, mg. ‘ _ . . 101 example, a druggist may offergvégent und
3 ’; . . , Herald, Palntsville: Eighth, J. w. Heddon, Advocate, In commenting on the principles 1113 bottle of baby 011, swabs, powder; fut:- necessary
'3 Mt. Sterling; Ninth, Harold A. Browning, Republl— , . . ‘ ‘ . ‘ . _( . . ,3 ,
‘ . ~ 1 , can, Williamsburg: immediate Past President, Harry \()1\ ed in the two cases, the Indiana niture store a baby mattress, bed, rock: their T€d
. ,3 i‘ ’ . Lee watcrfifld't62593361953133.3219“ Club Publisher magazine points out that the ing chair, cradle or crib; jeweleraspoott quarter c
1‘: ', BTLZICZJT 7‘” ‘-I- 1‘ '3‘, ~ _ ‘ >
11 5 ‘ l Miss Mary E Hutton, Herald. Harrodsburg, President; P1655 aSSOLHlUOn based Its hght 011 lthC bracelet, ring or baby plate. Keep away The Sh
l ' 3 i ‘1 Miss Mildred Babbage, Breckenridge News, Cloverport, 3 ' .. ‘ .4, .' . i( . ‘ .7, ,. , ‘ _ .. - . , ' '. H .11 ~' '
l i E First Vice President; Mrs. J. 0. Young, Journal, Dixon, P019” 1; Such ‘85“ I“ ""5 d_“U_11') “1 [mm the idea that it as a earliest, punt is i
i‘ I 7 ‘ Second Vice President: Mrs. Mary Henderson Powell, tei‘lere With the right 01' an individual make it purely a good Will offering from gresswely
‘3 ‘ ‘ 3 t , Thi d Vice President; Mrs. J. R... , , . .J 1 y .. ‘ ‘ ‘ .- . _ _ ‘
i: 1 1 giggfiasjgfgimc,’ rWanon‘ Recording Secretary; to adveitise as he desiies. pioxiding the business houses. ‘ you. On
1 . . i 1 'th L . i d dent, Maysville. Corres- - 3 r , -. ~. 3 L) " . A i. , ' . ' , w-
l; 33 l , figfihingnSecreggiissi; grip? L. Bradley, Enterprise, SliclhflClVClIlSLmCllLS dlc lltllllllll. T. lllt The [fist 15511; ()I the new yg‘u wlfl Ol llCVthp
i; , __._.__——#_—7#»#———#—~ restrictions are part ol a continuing el— carry the name (it the new baby. base. Or
‘ i ‘ l . . . . E I - r
l ;' ;- : lort to bring the advertising business ditional
it 1 ‘ ' , . NAT'ONALEDITORIAI under a series ol" controls. 2%. The l‘c- _______i_—7*A‘_f~ _ made. T
i i l ‘->,,.?.,{' ASSOCIATION striction in the dental case applies regu- Advertising Coming of Age ICducc o
‘3 ~‘3 ' ‘ I943”i\)m’ . f / lations to newspapers which were not . .a fourth
$1, 3 j i applied to other advertising media. It [001‘ {“11” [0 do 1" but “310115 course, c
" 3 ‘ j .. W77 7 7 ,,,_~_ last advertising may be coming ()l age,
,. 5 . ————————————————— for in addition to proving its worllias The (
l ‘ EM MEN, 1 salesman of merchandise and services T'
i .54 , . - ( ’ r i
.. ,i, l ‘ M BER 16.!in9 Newspaper Liable To Lose . . . ““05 1?
i ,3 , W , , it now seems to be earning a place is February
. 3‘ 2 Rights If Issue Is Missed , , -, _ , .
‘ f j K 4‘ TUCKY PRES it soctal lmce. ' taken m
‘ In reply to the question by the Kan- Under a war economy, manutactui— .ti'sers. h
J . ASSOCIATION sas Press Association’s manager con— . €1‘S and service organizations have two: diary for
. . ~ ; ORGANIZED JANUARY, 1869 cerning situations where second-class new jobs to do in which advertismg lines of
y , , ..,c-_w___fl *_— newspapers or dailies miss a numbered can play an important TOIC- FiTSt to d” 1943 to
i 1 i I’D/time Fifteen, Number Two consecutive issue under unavoidable, 01‘ everything POSSib16 to help win the war; Coverage,
1 , ______n-.c.........-.,._.c-g even planned, circumstances, Ramsey S. second, to convince a somewhat Skel’ We h
i . 3 - - Black Thi d Asi ~ — ti ‘11 )uin ‘hr u h de l as well”
3 War Cllnlc plans 1 , t r 1 sstant Postmastei Gen Cc ‘1 5; : 0gL .eés [r is sul .‘Hllilrket’
i i . - era wro e: romises "t riva e in us ,' '
y, . Are Nearing Completion , , P . ’ ‘ p 7 y at “mmat‘
i 1 As you know, the law embodied in fic1ently honest and capable to 8 but the
i ‘3 Plans for the mid—Winter V’Var Clinic section 520, Postal Laws and Regula— things straightened out fairly and Cl“ saving h.
* " _ at the Brown Hotel, LouISVIIIe, Thurs- tions, prescribes as one of the conditions ficiently in the post-war WOYld- . fusing at
. day and Friday, January 20-21, are tap to entitle a publication to retain its The intensity of the public’s deSII'eto waste in
i , idly nearing completion by John Hoag- second-class mailing privilege, that it. win the war quickly and to insure ajuflz, deliverie
Ii? ‘ i 3 land and his committee. Arrangements ‘must regularly be issued at stated inter- and lasting peace gives adVertlSel‘5;%.fl.mentS, Si
1; ‘i i . are being made to have three or more vals,’ that is, in accordance with the fre- greater opportunity than ever before 11? ‘ inewspap
iii" . outstanding speakers at the Clinic as quency of issue stated in the authoriza- . history to prove the benefits of the fret: 90mics a
1‘: , headliners. Two luncheons and a din- tion for its entry as second—class matter. enterprise system. to an ar
. , ner dance, With Friday morning’s pro- The Act of July 9, 1943, referred to by #_# 3.13“.
1‘ . gram being devoted excluswely to bUSI- you, made no change in this require- . 33, Other
, ' , HESS SCSSIOHS, have already been arrang- ment, and continued failure to meet the The old slogum “Christmas (:01??th have als(
‘: l ed. Announcement of the complete pl‘O- requirement would jeopardize the seC— but once a year” is out for the duratlgyffltad to c
t ‘ 1 gram Will be made the first week in Jan- ond-class mailing privilege of a publica- with all those September overseas Cllrlsjfi‘l'couriers
‘ . 3 i uary. In the meantime, have you made tion so entered. While in the case of mas promotions. “-idlSlI‘lCts,
:3 i .- y
. J ii. i ‘ ; 1
3|“ . ' ’5
i ii ll “ _ , I "“
V ' ‘ “ , .-.—.... ...._..’ ..~..__.___,,Zd~i-,e,-i,,v.,;;gi, . .ee' .. w ,

 I "t'."'.‘“","‘.‘."T:.".‘1:"“"1‘ 115:,:..";-;-H _" .'.",-I'1, .' - . 7‘ - - .' - ' _ ‘ . - ... ..._ v 3. .,.. _ :3 ~'"1l“!“'1fi _ ,"
111,3 1:11: ', ‘1"
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. 11 .11 1, 2"." :‘1
I943 .. December, 1943 THE KENTUCKY PRESS Page Five 1.1 3,11!
1 ~ {tilt t
; '11
. . . . . . till!!! 11‘1
of a secO (J Statement Reflects number 0t Red Flash Times and street subject to the Criminal Penalties for ::' 1h?!" 11‘? -
, 3 , 33 . . . . . 1121‘: 111:1,
tint of uIreseni' Newsprint Shortage sales papeis to accommodate the home— Misrepresentation contained in Section -: 1172‘"; _
ng ll mi: 1 'tl dristic reduction of net 5 delivery subscribers. “7e have had to 35 (A) of the United States Criminal! ”'4! ,1 "1
1suance, Face; W1 1,; 1941 11 Lot' 'llc ask the merchants to take a further re- Code, that acceptance 01 the print pa— 1 11111! I
- 1 ' ~ I. . A, ‘1 llSVl ' .- - - , . . 1.
its secon .an 01b??? :1 [ank tacte nent that duction in their space allotment and per covered by this order Will not re- 1 = 33,!
311510“ of {papers 131:1 15 1C a It] ll ‘. 1d . h( we shall have to reject a good deal more sult in a violation of paragraph (D) of "1:?!"1'1
[C period 315111011” ave appeaspc a 16:3}er rt) advertising in 1944 than we did in 1943. the War Production Order L-240 as 1.2!itilrz'. .
2.1. 1 . . . _ , . . . :“ lift”: ,:
der the pr 13131151“ 0; (lildan I y 0 “hag“ 1,5 5 ‘1 C We may even have to go to advertismg- amended November 3, 1943, With which I‘ ”‘1!
,ment 5 0h. _: more “h Cl“, DIRK“ less editions on the Saturday Times and the underSigned is familiar. :III!.,,;3,'.-ii‘ ..
to“ the CIVIhan population the serious Monday Courier. We have eliminated til 3:3" "‘1!
_*——— 1 situation that iZlCCS [he publlShCl‘S 01 all promotion to gain new circulation _____—_~'—__‘_~____ l IlglI '3
..1 - - ' 1, .31. 11i_,1
.neWS a ers magazmes, and COl‘l’llIlel‘Clal 3 . 3 , . -. 51mg; '51
. 1: p p1: 1’1 - h: . 1i . I . _The made" has been afiecmd veri Notional Rate Book Published ,t's
Deal :3Iplants. O owing t C same Que“ “L little by any move we have so far made. 3 1‘ «11’ ’.,}
1 .rSaturday Evening POSt discontinued all It is our hope to make further reduc— The National Rate BOOk Of the Na— -1 l!"! .
IVE”: 50,1.1rtl‘elllmgs :llhis lxgéildlficl) 52311312131? r tions in consumption Without affecting 2:151:11 Aldjfl ““hg. Service Emld Natfioligal II?“ gt 3!"; f1
110 table .Itarrier' O) . . . C the general news coverage. itoria ssoc1ation, as 0 (ate 0 o- 11.13111,"
1944" Pa ' pmagazmes W111 500“ tOHOW Sttlt- e 111 11: vember 1, has been distributed to poten— II," t3
. ' - - . . . . . ~.,, 17!. 1
. _ 1 51 , . . . . . - ‘ ~- 1 1 : 11151. «:11- ,
[5 builnesstii Title (:qlqrier Journal and Times state In meeting the Situation, we W111 give tIItall advgitisers afild adveittsmg agcnciias. II11. II
11g t fintjfitflle” r “ . first priority to news and home-delivered . 135: Gen ”13 e process 0 compiI a— 3 I si- -
ock suitablfii'. In accordance With a new War Pro— circulation You Will still get complete tion Since late in the summer and lists .1! i315". "
in tlict1.1yt![:i!iluction B0 ard order, reducing 1944 and carefully edited newspapers, morn- 9,000 hometown newspapers with rates, '3 !31i_131,1:!3 "1
:31 1‘ ‘ ,1. .' 9 ,1 , . 1 ‘ -. __ _ : 11'5",11}:!1*1‘
II_Iconsumption ol ncwspiint by -3.fi pci ings, evenings and Sundays. The safest. ciiculation, and mechanical data prac 1, ".11. I ‘11 .
may ollerg'ggent undei thC lg‘il belSC, 1t “1111 be WEIV t0 lll'lkC SUI‘C that you \Vlll get 1110 [lCEllly every synall City and town nexus. 1." Jg. EI 1. ll
rowder; fu'fI- necessaré for thcsc Ffpapeis to mike Iliu- P3P“ is to subscribe. paper in U. S. . . d f l'.l3'1.".7,'!3 !
‘1 bed, "ht! 13th“ re qctions L “CCU“ ”1 t C ”5“ Our desire, of course, is to give more Because oi the ”mt mVOIVC ’ some Of "I 5 !!1I1 3!! 1.!
zleraspoott quarter 0. next ycai. rather than fewer features to sell more the iates for Kentucky newspapers may 1;: t1'l‘1"i!"'1"‘
, 1 . . , ‘ 1,11 -. 11‘. ‘.1
Keep'awa) The shortage of wood pulp and news— rather than less advertising to have be i‘nisquoted, altho warning has been «II: 3!;; .1
i “c0ntest;” print is real and ras been getting pro— more rather than fewer readers When given [min the Central Office that any 3 .tf'i'l'" l‘
. . <1. .‘ ., , .., . . '. . . ( . c 1. . ., «:1- . , N v ) ‘I‘ 11"" 1‘}.I-I:II
lleringfrou! gresswely worse sinchLhe fiist 01 this the restrictions are lifted, we Will un- (hangcs should be lotwardcd at oncc. . titll .
. year. On January 1, Lillé, consumption (lcrtake to reali'lc all 111' that in II“, These changes were immediately sent to 1I .. 3113.311,» I.
W year will of newsprint was cut back to the lllll meantime, because we know the short- the Chicago office. Supplements, to 3 .1 I1"! 1' .
baby. base. On Iuly l and on October I. ad— we is real and because we know the bring all changes iip-to—date, Will be is- 3 23 l!"
__f_ ditional cuts 01 3 pct ccnt cach iteic ingredients of: newsprint do contribute siicd oncc .1inonthilniilei 01 changes 1'! 1‘1l1ll1l‘i '.
_ made. The new cut Will mean we must to winninrr the “a”. we cheerfully II“: Will‘l‘an[#()ll1C]‘WlSC as often as necessary. l!!! '
lf Age reduce our “”1meth bl mmL than up to the V\7.P.B. order. We hope you lively Otto“ [IS beinggmade LO. keep tm' 1I3 1.1"il1‘ii17‘1'"! 5.
1 a fourth, because there have been, 1)! will bear with Us iates tip—to—date. but the publisher must. IIII 13!! ilikl‘ 1,
bht 11th“! course, circulation gains since 101]. accept the rates unless the Central Ol< !, ll! ="
1mg 0t age. a at s ;———7*w——~~7#———-~~ fice is notified immediately of a change. ' f ‘1 :l" 3;! ""1 '
' ' ‘ 1 . . . . . . ""1 "311:, ' _l 3’
Its W01that lhe Courier-Journal and Loiiisvdle P bl'shers MUST Submit This does not mean that it is neces-111'I11I1311sg1 3 5
1nd 561V1t‘351 Times began rationing advertising in Cu ‘lf‘ l' W'l'l’i 0 Cl 531')" for a publisher to guarantee his ~ ‘1 El "
l a place ""5" February of this yearwa move that was er“ [CG 8 I r er rates to 311 “dVCtttSCtS "'01' a year, hht it ‘1! "11' ' ll '
i' taken in the finest spirit by our adver~ To clear up the question regarding seems bCSt 10 113W him guarantee 11 rate j :11! .5" 1
1111111“ at!!!) IItisers. Nevertheless, it has been neces— the necessity of submitting the required to any particular advertiser who "551135 21 31 LI" _
15 davet' i ‘lfiry for us to omit more than 2,000,000 certificate with each order for newsprint contract for a year S “1110 I! I"; . 1 1
a-Verttsgfi lines of advertising oflered us during reg