xt7dbr8mgr3z https://exploreuk.uky.edu/dips/xt7dbr8mgr3z/data/mets.xml Kentucky Kentucky Press Association Kentucky Press Service University of Kentucky. School of Journalism 2005 Call Number: PN4700.K37 Issues not published 1935 Aug - 1937 Oct, 1937 Jul - 1937 Aug, 1939 Oct - Dec, 1940 Jan - Mar, 1951 Aug - 1956 Sep. Includes Supplementary Material:  2005/2006, Kentucky High School Journalism Association contest 2004-2005, Advertising excellence in Kentucky newspapers 2003-2005, Excellence in Kentucky newspapers newsletters  English Lexington, KY.: School of Journalism, University of Kentucky Contact the Special Collections Research Center for information regarding rights and use of this collection. The Kentucky Press Press -- Kentucky -- Periodicals Advertising Excellence in Kentucky Newspapers Contest 2005 text Advertising Excellence in Kentucky Newspapers Contest 2005 2005 2019 true xt7dbr8mgr3z section xt7dbr8mgr3z ,4
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7.. W

 MAY 2005 '
PAGE 2 ADVERTISING EXCELLENCE I N‘KENTUCKY NEWSPAPERS CONTEST 2005
color. Also no phone number in ad. on the page. With the lights, would have been
'V ifLilli-[5:3 weekly Class 1 outstanding in process color.
7:2 Category 9 - Clothing Stores Second Place - McLean County News,
I I"? Category 1 First Place — McLean County News, Holly Holly Hayden, Cheryl Horlander
.53: Department/ Discount / Jewelry Stores Hayden, Cheryl Horlander Appropriate type face but the season with
: No Entries Small, lots of content but type face is an nice reindeer artwork, makes it ”classy.”
eye-getter.
Lflri; f Category 2 - Automotive Second Place - McLean County News, Category 16
i, . First Place - McLean County News, Holly Holly Hayden, Cheryl Horlander Agriculture/Lawn and Garden
i Hayden, Cheryl Horlander Just because of the ”feet” border at top. First Place - Lyon County Herald Ledger,
2. Would have been great in orange and Selena Ward, Emily McGill
‘ , black. Category 10 - Multiple Advertiser/"Sig" Actually looks like a series of ads because
. ” f. . 1 Second Place - McLean County News, Page of all the borders width wise. Trim those short '
,, Holly Hayden, Cheryl Horlander First Place - Lyon County Herald Ledger, so it looks like one ad!
Type stands out against artsy background. Selena Ward, Emily McGill Second Place - McLean County News,
. Varying sig blocks at bottom and coloring Holly Hayden, Cheryl Horlander
Category 3 - Hardware/Appliance Stores activity made this a winner. With the balloons, would have been first
First Place - McLean County News, Holly Second Place - Trimble Banner, Hilda place if in color. Gray balloons just don’t
Hayden, Cheryl Horlander Parrish, Karen Claiborne, Carla Kidwell stand out.
= _: Third Place — Boone County Recorder,
1 f Category 4 - Financial Edna Brooks, Bret Whitacre Category 17 - Classified Page/Section
., Certificate of Merit - McLean County Pink Ribbon tie—in made this worth a third Certificate 'of Merit - McLean County
g News, Holly Hayden, Cheryl Horlander place. News, Staff
’. Category 5 - Professional Services Category 11 Category 18 - Special Publications
‘— First Place - Lyon County Herald Ledger, Creative Use of the Newspaper No Entries .
Selena Ward, Emily McGill - First Place — McLean County News,
If} Nice use of fonts with effective back- Stephanie Flowers Category 19 — Best Use of Color
m ground. Great slogan — Miss a week, miss a lot. First Place — Trimble Banner, Carla Kidwell
. Second Place - McLean County News, Second Place - McLean County News, Second Place — Lyon County Herald
’4 Holly Hayden, Cheryl Horlander Stephanie Flowers Ledger, Selena Ward, Emily McGill ,
A Great artwork; if ad was bigger would Lets the customer know you’ll do the
U have been first place. work. Category 20 - Best Ad Series
. .» Third Place - McLean County News, Holly ‘ First Place - McLean County News, Holly
_. 77' 35? Hayden, Cheryl Horlander Category 12 - Entertainment/Dining Hayden, Cheryl Horlander
>" Artwork and logo made this a winner. First Place - McLean County News, Holly Wins with the ”It’s Comin, It’s Near, It’s
and Hayden, Cheryl Horlander Here” continuity in theme.
x Category 6 - Food, Drug, Liquor ”Bus” idea for tours is creative. Would
N First Place - Lyon County Herald Ledger, have been even greater one more column Category 21 - General Miscellaneous
LL] Selena Ward, Emily McGill wide. First Place — McLean County News, Holly
:4; Color and full page give this one the Second Place - McLean County News, Hayden, Cheryl Horlander
advantage over lots of 2X4 entries. Holly Hayden The message is clear.
3 Second Place - McLean County News, Gotta love the name - Hillbilly Berries. Second Place - Lyon County Herald
Holly Hayden, Cheryl Horlander And like the strawberry border, too. Ledger, Selena Ward, Emily McGill
Artwork stands out.
Third Place - McLean County News, Holly Category 13 - Special Sections Category 22 - Sporting Goods/ Athletics
Hayden, Cheryl Horlander First Place - Lyon County Herald Ledger, First Place - McLean County News, Holly
A little busy with so much in the ad but Selena Ward, Staff Hayden, Cheryl Horlander
pizza slice stands out. Top quality publication, something I’m Sell some color!! You’ve done some nice -
sure people hold on to. ads in the contest but the artwork and back- .
Category 7 - Furniture Second Place — McLean County News, Staff ground in gray makes them all look alike. ,
Certificate of Merit - McLean County Good message of ”We Mean Business.” Second Place — McLean County News,
News, Holly Hayden, Cheryl Horlander Third Place - Lyon County Herald Ledger, Holly Hayden, Cheryl Horlander
Selena Ward, Kris Johnson See comment above.
Category 8 - Real Estate 1
First Place - McLean County News, Holly Category 14 - Group Promotions Category 23 - Special Events
Hayden, Cheryl Horlander N 0 Entries First Place - Boone County Recorder, Staff ‘
A little fuzzy but content gets the message Second Place - McLean County News,
across. Category 15 - Holiday Greeting Ads Holly Hayden, Cheryl Horlander
Second Place — McLean County News, First Place - Lyon County Herald Ledger,
Holly Hayden, Cheryl Horlander Selena Ward, Emily McGill Category 24 — Best Newspaper Promotion
White block at bottom takes away from Nice artwork with appropriate placement No Entries
———_—_______—__“____

 L
V 5,, MAY 2006 p 3 ?
CKY NEWSPAPERS CONTEST 2005 2,, I
ADVERTISING CELLENCE IN KENTU IIIIIII
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 PAGE 4 MAY 2006 ADVERTISING EXCELLENCE IN KENTUCKY NEWSPAPERS CONTEST 2005
Third Place - Cumberland Count News, Great idea to drive people to your Website
3' weekly Class 2 Billy Guffey Y plus get valuable reader information! Good
Simple clean ad. Good use of stocking. graphics, too!
Category 1 Second Place - Cumberland County News,
, f: Department/Discount/Jewelry Stores Category 6 - Food, Drug, Liquor Billy Guffey
.263 ' First Place — McCreary County Voice, First Place - McCreary County Voice, Hope this works to gain teen readership.
,_»’ Suzanna Martinez Suzanna Martinez It’s clean and to the point as well as Visually
Eye catching graphics lead the reader Clean. Good use of small space. Like one interesting.
through the most important part. Good use of border. Third Place - LaRue County Herald News,
' “if“ typeface. Second Place - Cumberland County News, Melissa Nalley
f Second Place - McCreary County Voice, Billy Guffey Good promotion. But this ad would be
5 1’. " Suzanna Martinez Like one use of ”fish” in the bullets. much better in color.
3‘}. We liked the graphics in this ad, but not Third Place - Grayson Journal Enquirer,
i, ' . the blocks of copy. Mara Harlow Category 12
‘ : q, - Third Place - Clay City Times, Pam Hedge Cute artwork, registration off, could have Entertainment/Dining
Good beginning, not sure if the graphics been more creative with bottom half of ad. First Place — Cumberland County News,
go with this and that. Billy Guffey
Category 7 - Furniture Bold and eye—catching. Good balance with
‘ Category 2 - Automotive First Place — McCreary County Voice, clean lines made this a clear first—place win—
5: First Place - Springfield Sun, Shorty Suzanna Martinez ner.
Lassiter, Kim Hupman Like the colors and layout of pictures. Second Place — McCreary County Voice,
,. >’ Second Place - McCreary County Voice, Nice, clean and balanced. Suzanna Martinez
' :‘ d Suzanna Martinez Second Place - McCreary County Voice, Cute happy-hour graphics and creative
N s Third Place - Springfield Sun, Kim Suzanna Martinez fonts propel this one into second.
' , Hupman Nice layout, liked the big-bold headline. Third Place - Cumberland County News,
‘0 Third Place — McCreary County Voice, Billy Guffey
m 1 Category 3 - Hardware/Appliance Stores Suzanna Martinez Graphically pleasing and a great way to
< First Place - Springfield Sun, Shorty Nice concept, but could have been more promote aworthwhile project.
Lassiter, Kim Hupman creative with the headline and fonts.
A We liked the big mouth guy, he is scream- Category 13 - Special Sections
* U ing at the reader. The black iS eye catching Category 8 - Real Estate First Place - News Democrat, Sara Gividen,
., and sharp. First Place - Tompkinsville News, Sonja Carla Kidwell, Jeff Moore A.
i >_ ' Second Place - McCreary County VOiCE, Carrow Outstanding vendor tab. Great content and '
Suzanna Martinez Auction ads can be so dry, but photos ad count.
3 III] ,’ Nice ad. Nice headline, but the phones make this ad. ' Second Place — McCreary County Voice,
Mg look really bad. Second Place - McCreary County Voice, Gabriel Manninen, Suzanna Martinez
fa ’, Third Place - Tompkinsville NEWS, Teresa Suzanna Martinez Good reader intersection, nice layouts with
jl'u Gerughty, Sonja Carrow Timely art with gas prices, simple design. ad count.
”J Well balanced With lot of information in a Third Place - McCreary County Voice, Third Place - McCreary County Voice,
small space. Suzanna Martinez Suzanna Martinez
3 Seasonal theme with nice photo illustra— Nice stock, clear, clean layout.
5 ' , Category 4 - Financial tions.
j First Place — LaRue County Herald News, Category 14 - Group Promotions
'V ‘ ' ' Melissa Nalley, Staff Category 9 - Clothing Stores First Place - LaRue County Herald News,
Colorful and well put together. Good Certificate of Merit - Clay City Times, Pam Melissa Nalley, Shawna Broyles
_ - ‘ choice for a March 16th run. Hedge Second Place - Tompkinsville News, Sonja
’ Second Place — Cumberland County News, Carrow, Teresa Gerughty
Billy Guffey Category 10 Third Place - Grayson Journal Enquirer,
This one gets right to the point with bold Multiple Advertiser/"Sig" Page Brad Toy, Mara Harlow _
, graphics and a great use of white space. First Place — McCreary County Voice,
. Third Place - Springfield Sun, Shorty Suzanna Martinez Category 15 - Holiday Greeting Ads
Lassiter, Kim Hupman We liked how all the ads were (somewhat) First Place - LaRue County Herald News,
. A classic look for a financial institution. uniform. Clean, nice idea. Good picture to use Melissa Nalley, Shawna Broyles
. ' Good reproduction and layout. for coloring contest. Good use of type and color.
’ Second Place - Springfield Sun, Shorty Second Place - Cumberland County News,
Category 5 - Professional Services Lassiter, Kim Hupman Billy Guffey
1‘" ' First Place ' Grayson Journal Enquirer, Nice use of yellow and red, cut turkeys. Good work, design and technique!
_ , Mara Harlow, Bonnie Pence Good overall idea (drawing)! Third Place — McCreary County Voice,
' Dominate illustration and C0101” 59115 the Third Place — News Democrat, Staff Suzanna Martinez
‘ j ' ’ message. Lots of ads! Cha-ching! Nice ad and design is good. Typeface was
. , _ Second Place - Springfield Sun, Shorty all the same, who is advertiser?
. ' . Lassiter, Kim Hupman Category 11 - Creative Use of the
C 11;; fl: Nice use of ”reverse” type. Clean, to the Newspaper Category 16 - Agriculture/Lawn and Garden
' 1' if point photo. First Place - News Democrat, Jeff Moore First Place - LaRue County Herald News,

 . . . . . i . . i )
MAY Z005 ‘
ADVERTISING EXCELLENCE IN KENTUCKY NEWSPAPERS CONTEST 2005 P4655
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0f the Grayson Journal Enquirer in Category 23 — W ., 1
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Ramona Coffey, Shawna Broyles First Place — LaRue County Herald News, Suzanna Martinez, Greg Bird >
Great ”made you look” ad. Follows all Melissa Nalley, Staff Nice ad. Good flow, but next time check res- ;.
design elements. Good use of color to fit theme of ad. olution on photos and be more accurate in cut- m ’1
Second Place - Springfield Sun, Shorty Second Place - Springfield Sun, Shorty ting photos out. w .
Lassiter, Kim Hupman Lassiter, Kim Hupman Second Place - McCreary County Voice, if i
Good header, good flow. Third Place - News Democrat, Jeff Moore Suzanna Martinez ~ 3
Third Place - Springfield Sun, Shorty Again, check resolution on photos. i '
Lassiter, Kim Hupman Category 20 - Best Ad Series Third Place — McCreary County Voice, i. ‘.
Good use of graphics, concept little heavy First Place - Springfield Sun, Shorty Suzanna Martinez ,
on logos. Lassiter, Kim Hupman Good ad, but why would you make logos
Second Place - Tompkinsville News, Sonja so big if they are poor resolution? 3'
Category 17 - Classified Page/Section Carrow :’
First Place — Springfield Sun, Shorty Third Place — LaRue County Herald News, Category 23 - Special Events Z
Lassiter, Kim Hupman Melissa Nalley First Place — Grayson Journal Enquirer,
Utilized index. Designed with reader in Mara Harlow 3;
mind. Category 21 - General Miscellaneous Colorful, well organized information. E;
Second Place-LaRue County Herald News, First Place - Springfield Sun, Shorty Second Place - McCreary County Voice, f
Staff Lassiter, Kim Hupman Suzanna Martinez 1
Third Place - Tompkinsville News, Staff Stands out on page. Simple and to the point. Appropriate art, nice color, good typeface. l
Second Place — Springfield Sun, Shorty Third Place - Cumberland County News, _1
Category 18 - Special Publications Lassiter, Kim Hupman Billy Guffey ;
First Place — Springfield Sun, Shorty ”Wanted” grabs your attention. Stands out, Simplicity at its best. Adds impact. ,
Lassiter, Kim Hupman unique message. 7,
Second Place - Grayson Journal Enquirer, Third Place - Cumberland County News, Category 24 - Best Newspaper Promotion
Brad Toy Billy Guffey First Place - News Democrat, Staff 1'
Third Place - Springfield Sun, Shorty Border illustrates type of business. Second Place — LaRue County Herald News,
Lassiter, Kim Hupman Ramona Coffey, Melissa Nalley, Staff {
Category 22- Sporting Goods/Athletics Third Place - McCreary County Voice,
Category 19 - Best Use of Color First Place - McCreary County Voice, Suzanna Martinez Weekly Class it

 . » MAY 2005.- . . ,. , . - _.
. gas; 6 ADVERTISING EXCELLENéE IN KENTUCKY NEWSPAPERS CONTEST 2005 .
” the first two, but it stood out over the rest of Adkins, Linda Wiley
AW Weekly Class 3 the entries for third. Nice use of color. Pictures do the talking of
f 3 the ad. Very clean and to the point.
Category 5 - Professional Services Second Place - Cynthiana Democrat,
' ‘ Category 1 First Place - Jessamine Journal, Dawn Beverly Linville, Suzie Fryman '
. Department/Discount/Jewelry Stdres Pennington, Dave Eldridge Like the picture and headline, but a little -
First Place _ Tribune Courier, Jim Ward, This one caught the judge’s eye, a stylish more white space may have helped.
Kris Johnson way tt) showgoff what this business does and Third Place — Jessamine Journal, Peggy
Simple and elegant. A real eye—catcher. This P191“)? 0f information to follow through. Nice Adkins, Nate Lowery
was an easy unanimous first choice. mix of type faces. Clean and to the point. Maybe mix it up
Second Place _ Cynthiana Democrat, Trish Sedond Place - Tribune Courier, Areia with a couple of different type faces.
JenkinS, Suzie Fryman . Hathcock, Kris Johnson ,
This one also has all the hallmarks of a ‘ Classy look and good use of space. Leads Category 10
:3: good ad, including the cute baby. Just a little the eye right through the information. Multiple Advertiser/"Sig" Page V
busier than first place, but also a Winner. Third Place - Leitchfield Record, Alice First Place - Leitchfield Record, Jenny
Third Place - Union County Advocate, Lisa Farstaid, Angelia R‘ Hawkins . Searcy . , ' - I
Turner No doubt about the serv1ce here. Good The idea 3 been done before but this one
Simple is also better for this ad. For real pairing of graphics with function. has a clean, easy-to-read format. And we
, class, I’ d ditch the price and play up the . 1 . especially like the paper’s little A—Z ad for
PGarls. A close third in three well-matched . Category 6 - Food,.Drug, Liquor local coverage. Nice touchll . i
entries. First Place — Jessamine Journal, Peggy Second Place - Woodford Sun, Margie
Adkins, Davd Eldridge Holbrook, Mary—King Wireman, Marla Carroll
Category 2 _ Automotive It (ii-Takes The hungry, which is the point of The color combination sells this one into
First Place _ Tribune Courier, Glenda Ward, the a ‘. Super;cute!! second by avoiding an overly busy look and
Jim Ward Sedond Place - Cynthiana Democrat, Trish too much competition for color attention.
m Clearly the winner. Grabs your attention as Jenlaris, 5112;? Fryman d C "(1 'th th G00:.]Ob!!l . .
the words work with the graphic. ejan an easy to rea . ute 1 ea w1 e T .1rd Place - Tribune Courier, Staff -
Second Place _ Jessamine Journal, Peggy lunchjbag basics. Nicely themed page With good support.
m Adkins, Dave Eldridge Th rd Place - Jessamine Journal, Peggy The women’s faces all over these ads help to
m Visually attractive and good mix of fonts. AdkiyLs, Abbj Lowery . sell us on the theme and the placing.
fag; Editorial would tell you not to use ”annual” , A'n ther r ally cute ad. My mouth is water— , ‘ , _
1;;;;;;_i§;;.;:;;3:1; until after the second year, though. ing.. Category 11 - Creative Use Of the . "P
'4‘ Third Place - Tribune Courier, Glenda J , , ' Newspaper ’
W Ward, Kris Johnson ' Category 7 -_ Furniture Firsthlace - Jessamine Journal, Staff, Dave
ff Nice mix of elements and good graphic FirSt Place - Cynthiana Democrat, Brad Eldridge
$- placement. Allison, Suzie Fryman Excellentlll!
Ovérall just a cute ad. Like the use of the Second Place - Leitchfield Record, Jenny
A Category 3 _ Har dware / Appliance Stores photos and typefaces. Like one layering of the Searcy
2 First Place _ Jessamine Journal, Dawn photos. . _ . Great ad, but the angled type on the box
_ Pennington, Dave Eldridge Second Place - Jessamine Journal, Peggy was bothersome. ‘
“J Small but effective. Offer and advertiser Adkins, Abby Lowery Third Place - Jessamine Journal, Dave
”I jump at the reader. Nice, crisp, clean colored ad. To the point. Eldridge
: Second Place _ Jessamine Journal, Dawn Third Place — Leitchfield Record, Alice Great graphics. Little more emphasis on
3 g Pennington, Linda Wiley Farstad, Jenny Searcy the headline.
Clean simple ad. Very readable. , , ,
Third Place - Union County Advocate, Lisa ' Category 12 ' Entertainment/Dining ,
2f Turner Category 8 - Real Estate First Place - Tribune Courier, Areia
Like the leaves. Maybe a more attractive First Place - Jessamine Journal, Peggy Hathcock, Kris Johnson
headline could have been used. ’ Adkins, Abby Lowery Heads up! Sells breakfast! Good design.
' g 5- , ' Eye catching and different. Everything Second Place - Oldham Era, Mabel Parrish,
3'éy»,:>;:>'j'5:? _ . . works for this ad, graphics, fonts and design. Barbara Duncan
First P12::e-goIZi‘tlchfilerlfinchcord, Alice Second Place — Oldham Era, Jo Kerr, Mabel Nice clean ad.
5 Farstad, Angelia R. Hawkins Parrish ‘ , Third Place - Leitchfield Record, Alice
I 1' No doubt about this one. Excellent eye- Traditional and yet classy and well put Farstad, Angelia R. Hawkins
‘ catching graphic plays well as a large part of together without being overly busy. The green Good design. Starburst are a little hard to
_;' this ad. tiesT 1}: all tlcilgether vlvell. . I 1 P read. ‘
H _ . 1r ace - essamine ourna , eggy
_’ A ditiiigf‘galeealci‘l driglegsesamine Journal, Peggy Adkins, Linda Wiley . Category 13 - Special Sections
A very close second. This stands out graph- A good mix of elements and nice touch on First Place — Tribune Courier, Staff
ically with a good blend of color and good use the ”Showcase" color. Larger display on the Ads very well done with great support for
‘ of fonts. Open House element is an attractive package. the conteéit!1 I
- _ - Secon P ace - essamine Journal, Staff
g it, A dkildgfiDE/ftlil drilgsgssmme Journal, Peggy Category 9 - Clothing Stores Not the normal ”run of the mill” special
312:",1' , Nice graphically, but just not the quality of First Place - Jessamine Journal, Peggy section with good design and ad support.

 - . ADVERTISING EXCELLENCE IN KENTUCKY NEWSPAPERS CONTEST 2005 MAY 2005 PAGE 7
' . Judges called Beverly z...,...,,.....,...,,,,.,...,..,r.......W............,,.............z.,,.........mW....m...........,....,...._...........,....,.,..:,E
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Fryman’s ad “eye catch— " ~ ' " "' ”rum” " . i ,f gmply N0 3
ing" and awarded them qe