xt7ncj87m53n https://exploreuk.uky.edu/dips/xt7ncj87m53n/data/mets.xml Kentucky Kentucky Press Association Kentucky Press Service University of Kentucky. School of Journalism 1929 Call Number: PN4700.K37 Issues not published 1935 Aug - 1937 Oct, 1937 Jul - 1937 Aug, 1939 Oct - Dec, 1940 Jan - Mar, 1951 Aug - 1956 Sep. Includes Supplementary Material:  2005/2006, Kentucky High School Journalism Association contest 2004-2005, Advertising excellence in Kentucky newspapers 2003-2005, Excellence in Kentucky newspapers newsletters  English Lexington, KY.: School of Journalism, University of Kentucky Contact the Special Collections Research Center for information regarding rights and use of this collection. The Kentucky Press Press -- Kentucky -- Periodicals The Kentucky Press, November 1929 Vol.1 No.10 text The Kentucky Press, November 1929 Vol.1 No.10 1929 2019 true xt7ncj87m53n section xt7ncj87m53n 5 “I
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‘I HE KENTUCKY PRESS I
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Of, By, And For The Kentucky Newspapers ’III II
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Volume One NOVEMBER, 1929 Number Ten III‘III II
____.———-——————————-—————————-——————-—-——-—--— III :1
Professional Examinations - I?
KPA T0 MEET iii FALLS Are Give“ In minds CGLQNIAH. NEWSPfiPERS III II
I -—-—-—-_‘ I! l)
CITY 0“ JANUARY 17-18 The professional examination sys— CARRIED llTTI-E NEWS III I
‘r _——-——————— tem of the Illinois Press association has .__———— I I II I I
COMMITTEE DRAWS UP PROGRAM now been in Operation for one year- FIRST NEWSPAPER ESTABLISHED F’II‘II II
FOR MID-“’INTER MEETING and a review of the work indicates that IN AMERICAN COLONIES IIIJ'II II
AT LOUISVILLE some progress has been made in the 239 YEARS AGO I I III II
—— development of a workable scheme for . __ IIIIII II
. The program committee 0f the KPA recognition of competent newspaper It is an interesting study to compare I III II
met in the Hotel Phoenix, Lexington, men, says Prof. Lawrence W. Murphy, the earliest newspapers in the United II‘ I‘
Friday, November 15, and drew up a University of Illinois. in a article in a States, published in the early days of I III , II
. tentative program for the coming win— recent issue of the United States Pub- our national history, to the newspapers II I .II ,I I I
ter meeting to be held in the Kentucky lisher. . and magazines of the present day. III I . I I
hotel, Louisville, January 17-18. Mem- The first step in the administration Many newspaper and magazine articles II II
bers present were President Jim Allen, of the plan was that of making pro— have been written on the subject of I. i I I
Cynthiana, R. L. Elkin, Lancaster, A. vision for those who had been engaged “What would WashingtonI JeffersonI II 'I I
t S. Thompson, Paris, Secretary J .Cur— in journalism for a number of years or other Colonial leaders think and say I I .I I
tis Aicock, Danville, and the editor of and who had already achieved success if they could be alive today and see IIII I ; I
. the Press. in it. The examination plan was not the changes that have taken place in ‘IIII I II
It was decided to issue invitations to framed with the idea that mature l'e- the short time of one hundred and IIIII 3 II
members of the Western Kentucky porters and editors should submit fifty years.” Particularly would this ’ II . II
Press Association to meet with the themselves to an examination. It was subject apply to the old-time publish- III ; I I II
, State Association and to ask A. Rob— definitely stated at the time that the ers of the Colonial period. It should I I ‘I I
bins, of Hickman, its president, to ad- question was voted on by the associa— be noted the use of the term “publish- I. I. I I
dress the mid-winter meeting on the tion that the plan was not retroactive ers” instead of editors, because in the 1., _‘ I ‘
relationship between the two organi- and that experienced newspaper work- Colonial days there were practically I_J . ' I
‘ zations. ers who had made a reasonable suc- no contributing editors, or the highly .-‘I II .' .
The following program, which will cow in their work would be granted involved newsgathering facilities of the I 1‘ 1
be devoted to the business and pro- certificates without formal examina- newspapers of today. The Colonial II I I II
fessional side of community journalism tion if they made application for them newspapers were generally published by I-II . . I I
work, was outlinedzv and furnished the committee with in- printers, any man who could own a III‘I II
Friday, January 17 formation of an acceptable character printing plant could start a so-called III |:
1:30 p. m.—Call to order by Presi- bearing on their education and ex- newspaper. ' - IliI‘l '
dent Allen. perience, The form and content of the Colonial IIII I
Invocation. Invitations Extended newspaper were modeled after, and II' . I
President’s Annual Address. The committee on education, then, clearly showed, the influence of the II. ‘ I
Ron Can, was charged with the duty of extend— English newspapers of the pen'od. They II. T I‘
Report of the Secretary-Treasurer. ing certificate recognition to the older were usually printed in four small pages III! I i
Address—“The relations of the KPA men in the state who were editing Wlth‘ small and barely legible tYDe. II? I I,
and the West Kentucky Press Associa- newspapers and making a vocation of Foreign news always l500k precedent I ~ I I
tion," A. Robbins, Hickman Courier editorial work. This recognition was over domestic news. As this news was I: I, I
, Pres. W. K. P. A. , ‘ to be extended without regard to af— secured from crews 0f sailing vessels .‘l I 1‘ .. I
AddressJOur Legislative Program," filiation with the Illinois Press asso- and from English and Continent papers 5 I III
Ben B. Cozine, Shelby News, Chairman elation. A man who had never taken brought over ln these salllng vessels, II . ‘. II
Legislative Committee. part 'in the work of the association the news matter was far from timely I l I II
Address—“Human interest in the edi_ was extended the same privilege as and W85 usually from three to six I I ‘
toral column." J. H. Moore, Fulton one who held a life membership. The months Old' ' I l ; ':‘ I
Argus. (Please Turn to Page Six) ConvrarIf t0 thf ptrézctice of the news- I9 : I - .
A ’ - paper D0 103’ 0 day, (i. e., onl .- .
. Dpomtment of Committees. .——___.._._.__ straight news matter in a news story], I I I‘
Saturday, January 18 Campbellsville News-Journal, leader. all editorials and editorial comment ll 5 l ’
9:30 a. m.-——Call to order by President 1:30 p. m.——Luncheon as guests of delegated 130 the editorial page) the ii I ll ‘.
Allen. . the Louisvlle Courier- Journal and early papers carried their editorial com- Ii 7 I I ‘
Address—“An outline of the edu- Times. ment in the neWS-story. There was no '; 'fiI 1, ' I I
cat10ml program of Kentucky,” w. C. Address—“Home Folks," Anthony sum 3 thing as a purely editorial I? i .: ;. ‘ 1
Bell, State Superintendent of Schools, Woodson. column 01' page. 1315011551011 W35 car— I I V - I
Frankfort. Report by the committee on Resolu— ried on in form of letters‘on pertinent l: l 3 i
.- Newspaper Problems, Round Table tions. topics written to the editor by volun— I‘ 1 I
Discussion. Annual Election of Officers. tary contributors. In fact, many Colon- I i ‘ . I ‘1
1. Circulation, Charles A. Kirk, The winter meetings of the Kentucky la} authors first gained ”‘9” promin- “III . . .
Paintsville Herald, leader. Press Associaticln are devoted entirely ence through their contributions to the f I‘.’ l ' I
2. Advertisng, Prof. Victor R. Port- to business and the meeting in January newspapers and pamphlets. These I“ 5' 9 :
mann, U. of K., leader. promises to attract a large crowd of articles were usually Signed -by some I JI I ‘
. 3. Job Department, Jos. P. Gozder, Kentucky editors. (Please Turn to Page Four) . II I" II
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1 3 mber 1929 3
1 .3.» TUCKY PRESS _ Nove , 3
3 7:133 Page Two THE KEN 1‘
1. ”333:: k detail work
3 .3333. be the boss, unless he li es 3
' 3 2ii. P R E S S and has time for it. .5
3 I 3" T H E K E N T U C K Y 3—Clean-up the office. Not neces- 1
_ 3 33;; “333-3 __________________._ sarily to have the front and 1mm: 3
_ r 3. “31:13 ' ‘3' _ - -the-minute." Bu 3
3 3.3 33.33 - - painted right up to ,
‘ 31.11333 Olicial Publication of the Kentucky Press Association see to it some some cleans up the Boss 3
3 33;. 33333 _________._.__._— desk, the counter, around the presses, .
1 ‘3‘ 32!. '
' 353. 33313 Edit» -in-Chief the floor, etc. 3
. 3 3-9.: 3 VICTOR 3' PORTMANN' or 4—Clean-up space graftel‘s- The 3
3 .33 , 3333 '—'——__——_—_ . furnace is a good place—or politely 3
I 33 3 333 Published by the Department of Journalism, University of Kentucky. Lexmflon return the news stories, with your rate 1'
33 33333-33333 Printed by The Kernel Press card and sales talk inviting them to 3
' 3 3 333 _______________.__ use the columns of your paper. 3
3 3333' 3.331 5—Clean-up on advertising rates.
3 333 3333 Application Pending roi- Entry as Second Class Matter *#_ Every weekly paper in the state she-um 3
5 3:33 333 __________________.____———————v———-———-'M”" have at its masthead, the price per
.3333 PRESS ASSOCIATION OFFICERS inch for advertising, instead of the 3
‘ 3 3333 J. M. Allen, Cyntninnn Democrat. President $323133); line. "advertising rates on ap- 3
. 3 3‘33 .3311 -r sident ' ‘ '
3] 3313133 J. Herndon Evans, Pinevillc SM- “3" re itt 6—Clean-up subscription price to 3
33 333 ‘331‘ Joe '1'. Love“, Milt"! WKGr'T‘me‘3 Chm. E" Comm cc $2.00. We believe we are safe in saying 3’
3.33 3313 1 k, Danville-Messenger Secretary”Neil-"Ill”er that only only 10 per cent of the papers 3,
3 3 3 3 333.3 1' Curtis A we ’ published in this state sell for less than 3
1333 3‘3 .333 W $2.00‘ Let} each member of the ASSO' 3
‘3 . ‘333 , CLEANUP A SLOGAN 0F MEANING ciation try to make it 100 percent $2.00 .
3;.33 3‘3 ___________———-—-—-35
. 3. 33 ». —-——— papers before another year rolls 3
3 3 3333 I929 M E51324“ .929 The new president of the Washington around.
33 g EDITORIAL Press association, when taking office 7—Clean-up invoice. The Field Man- ‘
3 ‘ 3 333 NATIONAL recently, used as his initial message agers brought this urgent subject to 3
3 33-- 333 “333 ASSOCIATION ._ the slogan, “Clean-Up." He went our attention. A display of all sizes . _
.3f 3;. 3331 .--——-———-—-——'“"“""" further than just suggestion. and ShOW‘ and shapes, as sent at the Tacoma 3
333‘: .3333 We- ~————- ~ -‘—'—“— ed how every newspaper could clean Ill) meetng should be enough on this sub- ,
"‘ 3.3 3133 THE CALL! in more ways than one. His sug- ject. Size B‘AXIOJA. For correct word- 3
3 3- 3 ‘ 3333 gestions are so good that they are re- ing, write the editor of the Press. 3
.1 ‘13. 3:33 . printed here: 133‘
' ‘33: ‘33 3333 This is the last call for the publishers h thin as a one best m“ 3
. 3 333 of America to dortheir share in the “335313331333 is no suc g . ;
3‘ 3. I renewal or the fight against icdilfi; Some one is always finding a better! 0M0 3
. 3.3.. 3._ 3.33 competition with their businefss I'lnted Be sure you understand what the 3 Personals 3 .
3 ‘:‘ 3.333 matter of government sale 0k fl? In- other fellow is talking about befOre .
: T3, .3. 43;: 33333 stamped envelopes. NeXt wee c you turn down his idea—he may have a O~_——-—h—-O 3
‘3333 dustrial Conservation Board will pge- better way! . 3
1. 3‘ 3 ‘3333 sent its petition, signed bfinfififi: 2; Here is an idea, or a slogan, if you The Edmanson County News, pub-
i3 3 333.3 tives of all the leadmtgnoover asking prefer to call it that, which I wish each ushe‘d by Meloan & Meloan at Brown~ .
3‘ 33:: 3.3.33 the country,t° Presiden tive or der di- member of the Washington Press Asso- ville, entered its third year with the 3 .
5.. ‘1” 3333 mm t° 355“ an 8’:ch enema to, dis_ cation would adopt during my adminis- issue of September 26. The News was ,~
2 1 -3 :.‘3 recting the 13°53‘33” efr g cial request tration, which is as follows: established two years ago and at first 1
3 I M 3333 costinue 2133;211:1325 Spe “Clean Up!" one page at a time was printed on a .'
'1 "-1 3‘1: re um c“ e '. . - Yes there are more ways than one 10b DreSS- The equipment now in~ 1
33 .33. 3.3.33: association 13 3 .
' The Nat3°nal.t§dit%°§:3ndusmal Con- which this activity can be applied. It eludes a cyclinder press typesetting 3
. 3 3 3.3333 (go-operating w in its fi ht and has can be utilized in some such manner as machine, and other up-to-date ma- ‘
. _ 3 ‘ servatlon magilishers to irrite to the this: chinery. The paper will be moved soon 3
3 33333 asked all tpui it to place their 1. “Clean-up" the subscription list. into a home or its own, Whifll is now ,
33 ‘ ' 3.3.33 board an 1101‘sz If this eti- 2. “Clean-up" the slow accounts. under construction. 1
‘; 3 33 names upon the petitiion. f the digs“? 3 “Clean-up” the office .
3‘ 31“.; tion. is to be express V6 0 ‘ .. ,, ' '
i ‘ 1 :33; of an important group which is most 4- “Clean-Up" on advertising rates. Recent reports announce the sale of
3 3 3 “9333 affected by this form of federal com- 6- 20393an on subscrption price to the Paducah Evening Sun and News~ 3
3- 3 35333 petition, it is necessary that it bear 3- .. Democrat to Fred W. Woodward of 3
3 31.; 33333 the names of the majority of the news- 7- Clean-up on invoice 01‘ state- Dubuque, Iowa. Edwin J. Paxton, 3
.‘ 3:3 33 paper publiShers of the country. For merit. former president of the Paducah News- 3
' 3 333 3 333‘ that reason The Auxiliary urges every Seven points for members 0f the papers, Inc., retired from the publish- ‘3
.311 33333: publisher who has not yet responded Washington Press Assocation to put ing field after having been identified
3. . 33 3.333 to the letter from the Industrial Con- over. Each one will make 'the cash with the Evening Sun for more than “
3 3.333 servation board to do so at once. Ad- register show an increase, it carried twenty-five years. Mr. Woodward is
j‘ .33 3333; dress your letters to W. J. Sylvester, out. ' connected with the Telegraph-Herald
T1 ‘3 3 Managing Director, Industrial Conser- 1—Clean-up subscription list. Get and Times-Journal at Dubuque.
3 .3333 vation Board, Inc., '15 East Wacker ready for the next step that the week-
i 3 33‘. Drive, chicago. Ill. ly papers will have to make, namely. *— 1
.1: 3.33. Your name is needed on that peti- an AUDIT. Start now to work towards Jack Wilson and Mrs. Grace Ford,
.3 tion. To be sure that it will appear that end. The Field Managers of every publishers of the Morehead News, have
. 3 3 there, write your letter immediately. state have endorsed the Nebraska plan. recently returned from an extended 3
3; 3: 33 This is the last call! 2—Clean—up slow accounts. Give this motor trip through the West. They .
. 3.; 33333 _____________ Job to some one in the office. Dele- were accompanied by their mother, .1
: f. ils of such work. There Mrs. Ellen Wilson and their sister 3' '
.. 3 The Forum wants your letters on gate the deta . ; 3 3
3 3 current problems. Send them in. should be some one, and it should Inot MISS Mary Griffith. ‘ 3
1%,. '313
i 1 1332: I3
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1 November, 1929 THE KENTUCKY PRESS Page Three 1'1 . '1 1
1 . .. ‘1 .
1 Facsrmlle Sample of An Approved Invoice .' 11‘ < ,‘1
1 1 i .
1 THE KENTUCKY PRESS “‘1 ‘1
1 1 ‘1 i 1
‘ . 1 i‘ 1
1 OF, BY, AND FOR THE KENTUCKY NEWSPAPERS » 11,11 1
.7 ‘ ' 1111.111 1 1 3
1 Oflicial Newspaper Of The Kentucky Press Association 11111 1 1
1 1 1 2' 11 ‘ .
1 LEXINGTON, KENTUCKY, . 1,1,1 1 1
1 1
1 To............,:i11171-‘
1 1 ‘1‘ 1 '
1‘ « ............ 1131‘ “
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1 #WWMWwfiwfl ‘ .11. 1'1: 1 1‘ ‘
g Month of Issue Title Space Total Inches Rate, Net Total 1 1 1 ‘ 1
b111‘1 ‘1 ‘ 1
e - . ‘1 11 1 ;‘
1 This is an approved facsimile of a standard invoice which should be ,1 11 1 1 .
1 adopted by every Kentucky newspaper man. This is used by the Press, . _ 1‘ ‘i 1 1‘
; and gives all information necessary to the foreign advertiser. The same ‘ 1111 1‘
1 ' form can be used for your local invoices as well. It is printed on a sheet 35 ‘; I‘ 1‘ ‘
7 7 7 81/2 inches wide, the standard letter width, while the length can be made ‘, ‘
1 " to suit individual needs. The words “week of issue” can be substituted for ’ 7 5‘ 1 ‘ . 1
1 “month of issue.” This is almost a duplicate of the standard invoice as 1:1. 3 1
_ recommended by the NEA, but we believe it is more complete and can be :"1; I: 1 1 ‘ 1
: - more easily adapted by the community newspaper ofi'ice. 1 ‘. “ 1 1 1
‘ ‘ ' 1‘ i1 ,
";'1 11“
1 ‘ Tear Sheet And Proof Of Insertion Attached 121 ‘1 1 1
3 Professional Examinations W'W&mw.wemhwem-H.W 1 ‘ 1 1 ‘
1 Are Given In Illinois 5 1 1 1
, trial examinations or observation tests 1‘1 1 1 . 1
1 of the skill and judgement of men and 1 1 1 1
5 women in the actual performance of o o o 11‘ 1 1 . 1
‘ their work on publications. It will of- r], ,‘ 1; 1.1
. fer at least one theory examination at Type, Prlntlng MaChlne ‘1 1 3‘
the University of Illinois and will be in 11 1 1 1 1‘ 1
1 a position to offer one at Springfield 1111 1 11
1 ,or some other place in the state where ' ‘1 21
1 candidates can be assembled. The com- complete outfits for large and small 11 1 1 11
.1 mittee. offers its services at any point 1} i . ‘ ‘1‘,
“ in the state where six or more candi- plants ‘ “‘ ‘ 1‘ 1 ‘11 1
dates may be brought together. The 1‘ ‘ “‘1‘
‘1 routine in obtaining an examination . ‘ 1 1 ‘ 11
calls for the listing of six persons who Boston Stltchers Kelly Presses 11 , 1“ ‘11
promise to take it and presenting of . 1‘_ “‘1 :i,
evidence by letter that each of the six 1‘ 1 1‘ "1 1,
5 prepared to do good work on several 1 .“ ‘~ 1 ‘.
1 parts of the examination. There is no LEE B0 DAVISON A “ , 1 “‘1 ‘ 1 1
requirement that, they sta d th - - - - 1" 1‘ "‘
amination.on all subjects 03 the esaifie Travehng Representatlve ' 1. ‘1 " ‘ ‘1“
" C 1 . A ‘ . _ o , . ‘ 1 1,}
. egcfegrogln wishing: dollars is chalg 526 Union Street Nashvflle, Tenn. _ 1 1 ‘1 1 :j
1 ' £1121: the- Forum." and your brother 1. - - ‘ é“ » “1“ ‘ 1
1 8, Wu: newspaper problems. F H H H H H H H 'i 1- H e H H H '1 H he's.“ '1 e HNfi-enq H hm"? j 1 11, 1
1 5,34. : ;_ 1; ‘
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I III; Page Four THE KENTUCKY PRESS November, 1929 I
I I H COLONIAL NEWSPAPERS gourant (iin tliaison in I15721.1_The editor $1de thei gimous carittolorihofle‘grl‘i: '
1 3+1 .j'Ifigf I 7 iscovere a sensa lonalsm was a erpen an ragon’” w e
_ I III; "III CARRIED LITTLE NE“ S profitable venture, but he finally ven- “Join or Die" which later appeared on .
- i' II, II (Continued from First Page) tured too far and was imprisoned and the Pine Tree Flag. ‘ I
I. r‘ fined by the Puritan-minded leaders The newspapers were the mediums I
I III; III pen name, glorious and high-sounding of that colony. He immediately turned of violent and abusive letters that s. '
I II ,II in the extreme. Witness such names the paper over to his brother, Ben- flowed back and forth between the I
I III: as “Pro Publius,” “Catos Publius” and jamin, who incidently became the patriots and loyalists. These letters I
' II II;- ,‘ others taken from classical Greek and youngest editor in America, although were either single or in series, and were I
' II II III Roman Literature. The English in- the paper was yet under the manage- mostly written by men prominent in I
II II III fluence was clearly shown in the re- ment and ownership of Mr. James. those turbulent times. Pamphlets were I _
- I III-I IIIIE prmt of the “Spectator” essays and the Benjamin rose to literary fame by his also used to supplement the small space . '
II. III. “Catos Letters,” and by rank imitations contributions to the Courant under the that was available in the newspapers. I
I III III of these essays that were then at the pen name of a “Silence Dogood." The leaders in each colony kept add- I
II III height of their popularity. In fact, the The first paper established in the ing fuel to the growing flames and I
3 I}; III majority of the contents of the papers middle colonies was the American numbered such men as Samuel Adams,
~ I E? III were either in the form of contribu~ Weekly Mercury which was issued in John Dickinson, Thomas Paine, John I
I III tions or reprints. Philadelphia in 1719. It was followed Adams, patriots, and Samuel Leonard, I
, I II III Colonies Far Apart closely by the Pennsylvania Gazette, loyalist. Samuel Adams, Boston, write "I
I: I {III Private correspondence of the merch- begun by Samuel Keimer in the same under twenty-five different pen names, I
I I :III ants and traders proved a popular city in 1728. It was later bought by especially for the Boston Gazette. John, 1
I VIII source of news material, especially of Benjamin Franklin who remained its Dickinson’s “Letters from a Farmer in I"
II. II III foreign news. Real domestic news of editor-publisher until 1766. In 1821 its Pennsylvania to the Inhabitants of the i
I ‘.-III the Colonies was difficult to obtain on name was changed to the Saturday British COIOHieS” were printed in the I
II: IIIII account of the lack of communication Evening Post and as such, exerts a Pennsylvania Chronicle, 1767'63’ and I
I I»; III and transportation facilites. The 001- tremendous influence in the literary were widely reprinted throughout the ;
.3 , - IIIIII onies were farther apart in the 17th world of today. The second paper Colonies. He was aptly termed “The I
i . III and the 18th centuries than we are to- established in the colonies was the Bos- Penman 0f the Revolution." ;
. III 3‘ .IIIII day from any part of the globe. In the ton Gazette, 1719, and may be called Thomas Paine wrote a letter to the I.
III: same manner, little local news was the first trade paper as it was published Pennsylvania Journal in October. 1775.
I {I III printed. The most important; local in the interests of the postmasters of ih_WhiCh he predicted that the COI— ',
I: II} III news was broadcasted by means of Boston who succeeded John Campbell. onles WOUId SOOh spearate from Eng- I
. I: II‘ III the tow? Crier, the most prominent The fil‘St political opposition paper land. He was also noted for his pam— E
I IIII town official. ' published was established by John Peter phlets, the “Common Sense,” his most I
. IIII The papers themselves were printed 219th n New York in 1733 in opposi- noted work, was written in January, I
I, I III! under many filfflculties Type and tlon to Governor Cosby and his fol- 1776, and 120,000 copies of it were sold I
I I.IIII printing material was difficult, to ob- lowers who published the New York in three months. His next pamphlet, .
II I‘ :I tain, many printers were compelled to Gazette. Zenger was tried and acquit- “The Crisis,” appeared in that form as .
I :I II I l mould and design their own type. The ted on a charge of seditious libel. The a reprint from the Journal in Decem- I
5' i 'I presses were small and made of wood, Gazette had been established in 1725. her, 1776- Fifteen other “011515” pa-m— I
I 9:5 II and were imported from the Continent In close order was established other phlets appeared at intervals until 1783. I
I. III as was most of the necessary material, successful papers throughout the Col- A newspaper debate between John I
I II III paper included. The paper Shortage onles as follows: Maryland Gazette, Adams, under the pen name of “No- ;
I . . III I was the most‘important item that the Al‘napth, 1727; New England Weekly vanglus," and Samuel Leonard, “Mas-
E‘ ii IIIII Colonial publishers were compelled to Journal, Boston, 1727; South Carolina sachusettensis,” appeared between Jan- I
I I IIIII face. Subscribers were few in number Gazette, Charleston, 1732; Weekly Re- uary and April, 1775, in the Mas- i
If : ; III and money was hard to obtain, many hearsa1,Boston, 1731; Virginia Gazette, SEChusettS Gazette and Post Boy. T
1IIII of the publishers printed the papers Williamsburg, 1733; Rhode Island Thirty-four Papers in Colonies I:
I, III ‘II‘III at their own expense. Advertisements Gazette, 1732; Connecticutt Gazette, When the Revol t’ I W , b ‘
I ' II” were conspicuous by their absence, the New Haven, 1755; New Hampshire ‘ 17 5 th ‘ u ionaryc a1 egun I
‘* ; “Il'ixi Only advertisements were in form of our Gazette, Portsmouth, 1756; North Caro- In 7 e19: were thuty-iour papers I
I II ClaSSified ads of today, 1, e., notices of lina Gazette, Newborn, 1755VWilming- m the Colonies: Seven in Massachus- I
If I ! "-iIII‘I sales, runaway slaves, etc., etc. ton (Delaware) Chronicle, 1762; Georgia etts, Of Wthh five were prlnted In
I?" : I II The first newspaper established in Gazette, 1763; and the Massachusetts Boston, two in Rhode Island, three. in I
f I I III? Airlerica was the “Public Occurances” Spy, Boston, 1770' It is a rather amus- Cglnectlcut, one m New Hampshire,
I L , i ,E1I1' by Benjamin Harris in Boston, in 1690. ms coincidence that practically all the ( lrteen m all 19 New England), three I
I'- i I MI Haris was indiscrete and printed some early papers adopted the title of m New York Clt?’ eight in Pennsyl-
_ < IIIII article that offended the _ “Gazette." vania, and seven in the four southern
I if I‘,‘ the colony; the result wiovflinfl 0f ' colonies. Each and every one Of these I
I “1‘ paper was suprressed on the arc 15h: Papers Wanted Liberty were ardent patriots and champions I
I I that Harris did not have a 110315;"; The newspapers played a prominent of the cause for independence. I
I I, II publish a newspaper. The second a0 part in the pre-revolution and Revolu- A new 311d prominent paper appeared ,
if] ‘ per established and which continged tlonary days They were hard hit by after the War in 1784’ edited by Ben—
1' “I .' successfully, was the Boston News- the Stamp Act of 1763, a tax being im- Jamin Russell. This was called the .
,. Letter. John Campbell then port— posed on every newspaper and also Massachusetts Centlnel, but that name I
‘11 5:1,}: master, began this paper in 1704 DIt an addlthml tax on every advertise- was afterwards changed to the Colum- I
was originally only one sheet printed merit carried therein. This gave them bian Centinel. Russell was a leader for I
I“ II . on both sides. It continued publicati a grievance that kindled a smoldering the ratification of the new constitu- I
’1‘}: 7'1 11%. until 1776. This paper is rev' on frame which was easily fanned into tlon (1788), and published the famous 3
;I I later. 1e“ ed blaze in the exciting days before the cartoon, “Federal Ediflce.’f He also in-
1, I Frankli B battle at Lexington. The Massachus- vented the word_ “gerrymander” and
v I 115:? 1‘ ecomes Edlwr etts Spy. edited by Isaiah Thomas, was was responsible for the phrase “era of I
; ._ III: James Franklin, elder brother to Ben- one of the most fearless and independ- 800d feelings.” ' I
; - . Jami“ If‘fenklmr began the first "op- ent papers, outspoken in- its attacks The first daily newspaper appeared .‘
1' . $5310: newspaper in the Colonies on England, and early advocated a in Philadelphia in 1784. It was found- ’
I en . 6 established the New England struggle for rights and freedom. It (Please Turn to Page Five) . I ..
' I
I, :24: .
e23 it‘I.I:_:vIII:- 1;: "3;: , E

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1’ t 33 3 V.
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November, 1929 THE KENTUCKY PRESS Page Five ’3 333133 f ~33
1' 133,13 1 ll
, COLONIAL NEWSPAPERS Pertinent Tips For 3 _ garthmgiigne-ufhztgtgmfic(12:21:53: 3’3133' 3 ‘
' . 3: ' 3
. CARRIED LITTLE NEWS December AdVertlSing the more effective the display will be. 333133 3
r of Chirstmas Retailin *Compiled by, and printed here 333 333
_ (Continued From Page Four) P1232332; of Christmas; Presentation thi‘o‘itlghltihzclourt‘fi: (gh'ilgie Advertis- 333333: 31
ed by the consolidation of the Pennsyl- Of Christmas Gift Merchandise; and mg or . ° um v - 333 3
vania Packet and the General Adver~ Helping the customer DeClde Sh0}l1d be ___—.—_—._- 33333 3, 33
tiser under the name of Pennsylvania the progresswe stages of the Chrlstmas E3 A Hamilton, advertising manager 13 333. 3
Packet and Daily Advertiser, John retailing campaign. 3 of the C. R. Anthony stores in Okla- 3
. Dunlop and David C. Claypoole editors. A Merry Christmas homa, in his talk before the Advertis- 3,331.33 33
’ It would be foolishness to try to and ing Managers of Oklahoma Newspapers 3 3 33:3 3
measure the influence exerted by these A Happy NEW Year gave the following as good seasons 33 3 33
’ early papers 011 the literature 0f the , December Sale Events why merchants do not always ;3 33
day. The only 1305511318 300d that the Christmas Sales. get maximum results from newspaper it i 23; ‘33
Colonial newspapers accomplished can After Chris‘ma‘" 5““ advertising. Hamilton has been a store «3I 33
3 be traced to only one thing—they pm- End of Year Sale; Pro-Inventory owner and retailer and his present posi~ 3131.331
vided a. medium for the exchange of Mark-Down Sale; 3Fur Clearance; After tion places him in the position of ad- 3333.313 33
ideas of the letter writers and the es- Christmas Reduction Sale; Year-End vertiser and merchandiser. Coming "33 "3
sayists. It may be said that this in- Sale; Annual Clearance Sale; etc; as they do, from a merchandiser, I am “3 1' 3
fluence stimulated the Colonial writers Merchandise for gouthern Tourists. wondering if it would not be worth '. 33 3
’ to greater pen activities but that it is DFcembel’ Wmdo‘v Suggestons 3 while for every newspaper to place 33' 3’1
the most and best that can be said. In Christmas Windows; Santa Claus them before its retailer and possible 3.3. ’1‘
’ fact the writers and the literature of homeor WOI'kShOPX Santa Claus and advertisers. 33:1 1 3 ’3’
that day were the influences that his Reindeers, The N31ght Before3Christ- Hamilton stated: 3" i 3 33
established the newspaper, which is mas; The Three W158 Men; Fireplace 1. Many are still clinging to the 33.333 ‘1’
just the reverse of the twentieth cen- and hanging stockings; Goxng South- sensational. One sale after another is 3'3‘ ‘5 3’
tury. It was not until the revolution- Christmas Symbols held until the response of each grows l‘
3c ary period and afterward that the pa- 3 Holly Wreath; Evergreen Festoon— less, and all conception of what ’a 1’ 3‘ 3 13
pers began to make their influence mg; Star Of the East; Christmas Bells; regular price should be has been de- 333' : 3 3
_ felt in politics and in the period of Candles Christmas Tree; Santa Claus; strayed. 333! . 3
reconstruction and organization. But POlnsettias; SHOW and Winter 8‘39“?“ 2. Ambiguous claims and state~ "3: 3 3 ‘33
from that time on the magazines and fitenes “0m Old'tlme Chnstmas “Stlv‘ ments, over-estimating values, un- ’ . 3 ‘3,
newspapers have come to exert a ltles. 3 reasonable comparisons. .31” 3 ’ 1’
greater incentive to American litera- Christmas 001°“: Red and Green, 3- Failure to advertise what P601118 ! 1" 3
ture. combined With White. want when they want it. People will 3: 3’
, The Boston News-Letter ‘ , _3 AdvertiSing Pointers not anticipate too far ahead of the sea— 3.’ 1 .
The entire front page was filled with 9h?’§tmas With all its symbms and son and they are not easily sold merch- ’:" :” , ‘
. a. reprint of a letter on religion from a9tlmle§- Early Showing; Christmas andise going out of season at any price. 3", V I i
the London Nymph,“ of December LastS; _Glfts to everyone, and everything 4. Poor layout and mechanical ar- ': i 11 3?
2, 1703_ As the issue in which this as a gift rangement. Few advertisers are able ” 3
appears is dated April, 1704, the article Events-Affecting ChfiStmas Retailing to visualize their layout in printers’ 533 ’ 33
can scarcely be said to be up-to-the— The hm’ts 0’ the family purse; In- ink and type. . :15’1 ' 3
minute. An address by King George clement weather; Approachng January 5- Too much descriptive and 9d" 313’ ‘
0001113165 about one—half a column, Cut-Price Sales. torial copy. This is a day of picture 33‘3 ’ 33
while the remainder of the page is Christmas—Christmas trees and ever- advertising. 333 3 3!
filled with local news (five items) and gr?“ Wreaths, “5’00“, Sprays, Etc-y 6- Average, merchant does not de- ill; ’1
shipping news frOm all the Colonies. pomsettias, pine cones, stars, bells, vote same time and study to advertis- "3.3 E .3 3‘
A small space is taken up by an ad- Santa, OPUS: fll‘eplace, candle, snow ing that he does to other parts of his lit” 3 '3 1’
vertisement announcing that the News- and ice, loicles, etc. mad and green are business. ’1’” l ’ ’ ’ ’
Letter will accept “classified" ads at the appropriate 00101.5 With white or , 8- Money is better spent 3 little ”’ ’ [’1’