xt7sbc3sxv4b https://exploreuk.uky.edu/dips/xt7sbc3sxv4b/data/mets.xml Kentucky Kentucky Press Association Kentucky Press Service University of Kentucky. School of Journalism 1964 Call Number: PN4700.K37 Issues not published 1935 Aug - 1937 Oct, 1937 Jul - 1937 Aug, 1939 Oct - Dec, 1940 Jan - Mar, 1951 Aug - 1956 Sep. Includes Supplementary Material:  2005/2006, Kentucky High School Journalism Association contest 2004-2005, Advertising excellence in Kentucky newspapers 2003-2005, Excellence in Kentucky newspapers newsletters  English Lexington, KY.: School of Journalism, University of Kentucky Contact the Special Collections Research Center for information regarding rights and use of this collection. The Kentucky Press Press -- Kentucky -- Periodicals The Kentucky Press, September 1964 Vol.30 No.12 text The Kentucky Press, September 1964 Vol.30 No.12 1964 2019 true xt7sbc3sxv4b section xt7sbc3sxv4b V ' — V—~_ ,,, . E‘ I
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 1 13111-111131 11
1113331‘1111‘3‘1 _ . 5E
_ 13 111111 1 11 .11 11‘11 It’s Time Now To Stop Slngle Rate Plan
1 1, 1 111 1 . 3 ; 1 1 1 , — ,_ , 1
1 1‘1 11111 1 1 1:1 1113111 The KentUCky Press Protecting Teenage Criminals William Black, chairman 0f the Chock 1
11111 1 1 11 1 1 11 11 1 1 1 ,. . A . .1 1 li ided in Full 0 Nuts Corporation, recently pl'edicted
11111111? 1111311 11 1 11111‘1 11 Texas ,aUthmltles ‘116 “”16 y (£11 1 h ‘ the fall of neWSpapers who fail to abolish .I.
, 1111 1311 1 1 3 111 11 Volume 30, Number l2 their attitude to the question 0 wret er the dual rate structure of advertising, Black 1 Let 1
3 131 111 111 1 1 ‘111 1 newspapers should publish names of inve- said all papers face the prospect of certain 1
I 11311 111 l1 ‘1 1:11 Official Publication nile offenders—a question that is coming failure if something isn’t done about two. .,
131 1 3131 1 f1 1 111 Kentucky Press Association, Inc. up, time and again, in every state. . rate advertising and added, “They Cannot 1 NOTl
11 1 1 111 11 1 ‘1 1 11 1 1 Kemudy Press SerVIce, 1"" Grand juries in Austin San Antonio, and . , . 1
,1 ‘11 111 1 133 1 11 . . . s . . . 1 a. 1 1 d that sul‘Vlve 011.1‘et'rlll ads only. The national ad- I ten by Jo
. 11 11 11 1 1 11 ‘1 1,‘ Victor R. Portmann, Editor many othei Cities rave recommence r vertiser Will continue to put the major part rise put
11 111 1 1 11 31 1 1 Perry J. Ashley, ASSOCICII’e Editor newspapers and radio stations identify teen- of his ad dollar into media that have the ptor was
:1 1-1 111 1 1 1 11 111 1 1 1 Member age law violators. The District Attorney of same price for everybody.” ” :an1l3ress.
11311111111 1 1111‘} Newspaper Managers Association Dallas said that newspapers pften sligultd Black’s company sells coffee and other “We c
1 .: 111 111 31 1 1 111 11 KentUCky Chamber Of com-meme 13111111 “1111185 of 11111611116 011161121115” 216 1C _ food products in 17 states and operates 41 1 from ever
, 131 1111.3 3 ‘ 1111 1 Better Busmess BurgunbLexmgton 111g that Juvenile crime wou d1 (1101-). 1 .1161“.— restaurantS, primarly in the New York area. became c1
1 1111 111111 1 1 11111 1 Natiofihsltglfiltzsiial :Zsoeciation papers identified 11110111101118 111“ hi; lpaientsi The firm is both a national and a local ad. 1 duction c:
1 :3 111 111.1 131 11 1 1 1 Associate Member . 011-1the. ieyeisel, p1031:1(i.: iztelcieis «:11:- vertiser and, as such, he say: theynpay the 1 out way
1 11111111 1 11 1 National Newspaper Promotion Association 111116111 e :0“: {1m gfijfi‘ rintii of games national rate and the. lower retail ‘rate 1'11 publisher
1 3 1131 1111111 1 ‘1 1 111 Publication Office agieemenhs a ikng b‘ 11)} {g 7 4‘ ‘ newspapers, depending upon which (11. 1Hardin (
1 111 111 111‘ 1 13.11 111 School of Journalism often “1011 C ma e ab 1‘1“ 5511;111:1111101513‘ f Vision is being advertised. About 98 per- 1 town, Ky.
:‘1 ’ 1 111 11111313 1 111311 11 Universit of Kentucky We have always .e‘ieve .tm ,16 age 0 cent of the Chock Full 0’ Nuts advertising 1 At the'
1 ‘ 11 1 111 11 3 ‘ 3‘ 11111 1‘1 person who commits :1 1113101 crime, oven is in the national category and Black feels . view, the
1 1E1 1 : 11 111 . 11 teenager, Shmfld be publication Of gen: that since he has to sell his merchandise at 1 installing:
11111 ' 1 1133 ‘1 11 , Kentucky Press Associutlon, Inc. eral interest as well as being a matter of the same price to everyone, the newspapers 1 to replacr
1 111 ‘-1 11 :1 311111111 George Joplin III President court record, and protected as a privileged should too. He feels that papers “are chas- 1 which ha,
1 111 11 13 1 11 ’ commonwealth: Somerset publication. “1111,11 the rise 01 teenage crome, ing us away with a big stick” to other media 1 The Dek-.
111‘ 1.1 : 11 1111 1 1 Maurice K. Henry, Vice-President and mass breaking of almost every statrite and says that to offset this, his company 3 Meza (Ar
' 11:11 ‘ 1131 1 1 11311 1 Daily News, Middlesboro by teenage gangs-we should Stop Inol y- has re—channeled 60 percent of its $2 mil— 1 it as anev
'33 11:1 131 11 3 11 11: 1 Victor R. Portmann, Secretary-Manager coddling such criminals because theyie so lion annual advertising budget into tele- 1 Seymou
‘ 11 1 111: 1 1 1,1 1 1 Perry ]_ Ashley, Assistant Secretary-Manager young and well ruin their lives if their vision with 30 percent going to radio and 1‘ din Count
: j3 111 ‘1 1 ‘1: 1 ‘, 13 :11 1 Florida R. Garrison, Assistant Treasurer names are published!” What is ruining oan 10 percent to newspapers. last year tl
31 11 111 1 1 ,1 1 1 1 University of Kentucky, Lexington whose life—newspaper publicity or the per- Black further charges that papers (10 1101 1' moving to
‘ 111 111:1 ,1 11 1 1 District Executive Committee petrator himself? give national advertisers any prIeerrred or Friday) la
1 - 11 1 1 ‘11 ‘ 1 1 1 i - ront ositions. He said onei . .paper the solid
111 ‘31 311 1 1 1 111111 Chairman, Larry Stone, 111638617151? 11—A11g11s1 0611— G Th B l: :1 A; g l" y Lifafges hpim more for the same space under munity jlis
1 1 1111 11 1 1 1 1111 tral city 1580331‘111d1111331111111111131131 13:11“? et ee 8 m e 0 (ml an annual contract when he advertises his mile. The
1 .1 111 111 11 1 111 13 égfgsigngoiiga of St. ylllrrtthcws; fourth, “Get Thee Behind Me satanl'”_NeV” coffee than when he advertises his i‘estaii- ' day daily,
1 111 11 11‘ 11111 11 11 1 1 Howard Ogles Favorite, Franklin; Fifth, Frank could remember where that quotation came rants. The chairman stated that 1115 OPP‘m‘ i lieves will
1 1 111 11 11' 1 1 11 1111 1 C Bell Trinible Democrat Bedford; Sixth, from, 13111 YOU mutter 1t 1111(191' your breath tion to the current arrangement is a matter 1 years.
. 1 1111 1 1 11 1. 11 1 Edward; M. Teinplin, Herald-Leader, Lexing- when you open mail and find that an un- of principle and also that he believes the 1 The ex];
111 1‘ 13 1 111 1 1 1 ton; Seventh, Warren R- Fisher, Mercury, C211“ approved correspondence school has tempt— two-rate structure is illegal. He feels that parent tot
1 11111 I 1 1111: 1 lisle; Eighth, Louis DeRosett, Adair County ed your ethics with a $15.00 ad on the any national advertiser could go into C01111 1element w
1 1' 113 11 11 113131‘ 1 News, Columbia; N ”1th James T' 11011115711111" very same correspondence school advertis— and “positively lick the newspapers on this V€Stigation
1 1 1111 1‘ ,1 1| 3 1 1 1 I’nclepgident,llAshl}aIndl; 71611Sttlr1ft3¢115£2rlhier S 0:; ing that he formerly sent to you with a four point.” . d lpress Comm
111“ 1 :1 1 1 $5132; 11 111 111311
. 11‘3 1 1‘ 1 1111111 1 Large, James Lee Crawford, Tribune, Corbin; 0. ten as he our (0 ails “1 £01161 1. .18 vertismg (11150101 0' “6 011 1 \1 7 met 7 f “Pm?
111131 1111 ' 1113 1 State-ut—Large, Warren Abrams, Courier—Jour- size 'of‘ the ad has “Othlfig to C10 Wltll 115' Tribune and presrdent of the 1-8115111111t 0 the Fair
1 1 1 I 1 11 131 nal, Louisville; Immediate Past President, Fred Ciedlblllt)“ The stakes 1“ the Earn [1110' Advertising Executive Assn, Pomta 1;] (119mg 31
11 11 11 1 1 111131 J. Burkhard, Casey County News, Liberty. 113,000 per year racket are pretty high. that some newspapers have already r1101" 0 bility m ac
11 ‘11 1 1 3‘ 1111111131‘ The operator, who usually buys the courses to a single rate and that others are 111111111521 ated the n
1 11 1 11111 1 K tu k Press Service Inc from a wholesaler, can afford the $15.00 study to the possibility of establishing 51119.11] Greater prr
‘ 111 1111111 1 en .C y . d 1 1 advertisement. He isn’t buying space, 119 rates. He stated that the average differentl: 1mg evident
11 31 1‘ 111 GeorgeBIgfolffiiifgge if::hl$l€lews, Hardinsburg is buying your SOIllLVV 115001151“ BUNCH“ between national and retail newsl’f‘ll“l 110 any ma
1111 1 111 1111111 11 Landon Wills First Vice-President a v x: 6 rates declined to 581 percent Ill. 1963 1011 llle COOdH
11 3 11 1111 ‘ 1 McLean County News, Calhoun . _ 61.7 in the previous year. “7111191111 c0111 10118et.
11 ‘3 31 1111111113 William T. Davis, Second Vioe-Presidentd 11 Protecting Carrier Boys cluded by saying “There is a definite 111111 a At one
11 1‘ 11 1 111111 Victor R portnlgzzn 52:22:15 7112:2332? yw e As part of a carrier safety program, the toward changing newspaper rate 511m Came cloge
11 1111 1 ,1111 Perry 1. 1Ashley, Aséstgnt Secretary Phoenix (Ariz.) Republic and Gazette issue tures.” Eress Salesr
11 11 ,3111 11 Florida R, Garrison, Assistant Treasurer luminous safety vests to newspaperboys. u a a a 1t}111ma.tter.]
‘ 11 1 1 1:131 11 B d Of D' t The vests, a bright orange red in color, re- f och ()6 Pless ii
11 3 11 111 1 our irec (er flect headlight beams of cars and trucks, Some publishers give bound files 0161.111 1 rwhere of
11 111 1 113111 Chairman, .Martin Dyche, Séntmel'EChOi Lon- enabling drivers to see the boys from a dis- year’s issues to the public libral‘Y~ (11'1fe1'5 1 $11111 pressi-01
1 1 ‘1 11 ‘ 1111 111 1 112:1:halferfeOKlelfirrlghaififldf’rzo‘irert; 1132:1532: stance. The newspapers also carried a full~ brarians are pleased, and Szmfilpcltlbbtlsefit 3 thlesirliillestk
1 113 1 111 spriggs. Thonias L. prestgn) DZmoorat, Cyn— page advertisement to inform readers about have found that the gift 15 o 1011: u) items saVe anSWe
1 1 1 3,11 1 3 1 thiana;1Robert Fay, Shelby News, Shelbyville; the new vests and the carrier safety pro- to them. People wanting to 01:) ~71 153Vin myth.
1 , 1 1 1 11 ,1 1 1 Officers ex-officio. gram Sponsored by the papers. in back issues are sent to the l1 11113- gs Wil
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SEPTEMBER, l964 THE KENTUCKY PRESS PAGE ONE 1 i
>f the Check . 1 ‘
“HY predicted , \ I ‘ ii ‘ ’
‘ail to abolish Si- ” O T El' b 1+”. E Cl S ~ 1 - ‘
mg ,1... 1 Letterpress I n op , 12a 9 own Itor ays . i . .
CCt of certain . i 1 - E' ~‘
e about two. 1 By JOE GOODMAN made much of the point that we’d be able Within less than three days Enterprise em- “ 1 .
“They cannot (NOTE: The following article was writ- to pick up illustrations for advertising from ployees had become proficient in its opera- 1 ' r i
e national ad- 1 ten by Joe Goodman, son of Hardin Enter- many sources then barred to us with half- tion. 1 i i ; ‘. i
he major part prise publisher, Seymour Goodman. The tone engraving facilities only,” Joe Good- Leon Blakey, Enterprise mechanical 511- 1 ‘1 '
:hat have the 1 story was originally published in the Ameri— man recalls. perintendent, now shoots all negatives on ‘ i , i s
can Press, August, 1964.) During the years between 1955 and the Robertson 320 process camera. All news 1 _
Be and other 1 “We checked offset against letterpress 1962, evely major piece of newspaper pro- photos are taken on 4 x 5 Speed Graphics 3 is
:1 operates 41 from every angle we could find when it duction equipment in the Enterprise shop with Polaroid backs to eliminate the nor- 3‘ 1 , iii-
ew York area. 1 became clear that we must have more pro— had either been added or replaced. This mal developing process. These standard ‘ i ‘
1d a local ad. 1 ducfion capacity . . . and letterpress came included a Comet 300 Linotype with TTS size photos are reduced or enlarged as if 1 I ‘: ’
they pay the ‘ out way on top,” says Joe Goodman, co- perforator and Mergenthaler Line-O«Matic needed and screened on the process camera i
retail” rate in publisher with his father, Seymour, of the Operating unit, a Model 31 Linotype, a prior to making the negatives for engraving. ‘ 1 i E F
n which di- .Hardin County Enterprise in Elizabeth- Model 35 Rangemaster mixer Linotype, a Mr. Blakey makes all engravings needed for . ‘ ‘
bout 98 per- 1 town, Ky. Ludlow unit and a Monotype strip caster. a week’s edition in no more than 90 min- ‘ 1 5 ,
ts advertising At the time of this American Press inter- All straight matter, legals and classifieds utes, often times less. 1 1‘ 111 . 'i l
d BlaCk feels 1. view, the Enterprise was in the process at are perforated on the T TS unit by a young Step by step in the engraving process, 1 1 .11., ' “
erchandise 3i 1 installing a l6—page Goss Dek-A-Tube press lady on the Staff. According to Joe Good- the 15 x 18-inch specially coated zinc sheets 1 ll .‘ .11 1'
e newspapers ' to replace the 8-page Cox-A-Type unit man, none of the offset proponents even (.64” thick) are first cleaned with pumice 1 1 111‘ at?! "
61’s “are Chat 1 which had been purchased new in 1955. tried to convince them that there was any in the engraving room sink and then placed 1 i 1 ‘ 1 '
00th“ media 1 The Dek-A-Tube was purchased from the more economical way to set this material into a whirler device. Here a sensitizing 1 i 1 1 ,‘1
his company ‘ Meza (Ariz) Tribune, which had installed than on tape operated hot metal equipment. solution is poured slowly onto the center 1 i ‘ l ‘ ‘
3f its $2 mil‘ 1 it as a new unit, also in 1955. After Checking numerous offset publish— of the whirling plate and baked with infra i 3i i i
get into tele- 1 Seymour Goodman purchased the Har- ers on their composition costs carried right red lights. Now the plate is photo sentitive. ‘ . . i 1 . ‘
t0 radio and . din County Enterprise in 1940. Until late up to the press, Joe Goodman says they The sensitized zinc sheet and the 1 1 J ‘1 i : .i
i- last year this was a semi~weekly neWSpaper, found that their present methods were screened negatives are now exposed in a 1 1 3‘ 1 ‘_ L‘
)apers d0110t ( moving to tri-weekly (Monday-Wednesday- turning out type at approximately the cost nuArc Flip Top plate maker with carbon ‘ 1 1 . i
131‘efel‘l‘ed 0“ Friday) last November to keep pace with of a combined photo-composition-cold type are lamps for four minutes. A number of 1 i 1 1i 1 .‘ ‘
B N- Y‘ paper the solid, substantial growth of this com- operation . . . and the printed results were negatives are always placed upon each zinc 1 i i1 ' ”
2 space under mum'ty just 35 minutes southwest of Louis— just as, or more attractive. This comparison sheet to save time and materials although 1 1 i 311 ' ‘12; “
aclVei‘tiSGS his mile. The next expansion will be to a five— balanced the labor costs of two compositors the cost of this basic zinc is less than the 1 ‘ 11
35 hls restau— jdfll’ daily, a move the Goodman team be— (operating the three linecasting units) plus plastic sheets formerly used on the elec- 1 3‘1 ‘ 3-3 i
at his OPPOSI‘ ilieves will be made within the next several the girl 011 the perforator, the cost of the tronic engraver. Now the plate is trans— 1 ‘ ii ‘ i1 3
it is'a matter 1years. metal and engravings with the estimated ferred back into the sink, developed under 2 1 .1 ' ‘1 ’
beheves the 1' The expansion pattern had become ap— costs of three persons operating cold type running water for 60 seconds, hardened in 1 i ‘1 1 iii ‘
He feels that parent to the Coodmans in early 1962. The and photo-composing equipment plus the a special solution for another 30 seconds i 1 1 ‘
go into C0“? 1element which triggered the thorough in- camera work, film, chemicals, developing and burned over a gas jet until heated to 1 i 3 1 11 7:“. “
.apers 011 this Vestigation of the practical aspects of letter— and plates. 375 degrees. The final step is done in the 1 i311
. l d- lpress compared with offset was the need at “Our decision was already becoming Tasope bubble up etcher in a simple solu- 1 1 1 , i
Wilhem, 3” that time for line engraving facilities. The pretty evident but mainly for the sake of tion made up of 7V2 gallons of water to one 1 1 ‘ 3 ‘ 1 1
Bend (Int-1 7Enterprise had been the first non-daily user thoroughness, I next looked over our bound gallon of nitric acid and three pints of oil. 1 i 1 1 ‘ 1 ‘
3 Ne‘VSPRPEI Oithe Fairchild Scan-A-Graver in the state. volumes for the preceding five years to This engraving process is equally simple '1 i i 1 i E 3i
pomted 0"; QTPWing ad volume and the need for flexi- check out the validity of the advertising whether it is for halftone or line work. 1 i 1 1
ready “1,01%; blhty in ad Composition had, by 1962, crc- composition flexibility argument. I found Most of the 8 percent of the ads that do i 3‘ ‘ i , ‘
1521.1'6 Eng]; fliEd the need for more flexible engraving- that less than 8 percent of the ads we’d lend themselves to paste-up makeup are 1 ‘ i 1 3-}
”5119951“st Greater PI'ESS capacity was already becom- published over those five years really lent now handled as cold type makeup in the‘ ‘ ,i .l
.19 dlflel‘ém; mg evident. Before committing themselves themselves to paste-up make-up. We re- engravring process more economically~say 1 j ii i
1, “CESPFELI “0 any major new equipment investment, ceive almost all of our grocery ads in mat the Coodmans—than they could be done' 1 1y ; 1' “1 ‘5
“1.11191 20% ,t‘ée COOdmanS decided to look closely at form so they weren’t even involved in this via the offset process. This cold type/en— i ‘3 p 1‘; ‘_ ii
‘Vl 16. m ”€le 0 get. calculation,” Joe explains. graving compares most favorably with 03- 1 ‘ .3 1 '
Clefimte “10 At One point during this period, we With all elements assembled into a con- set in reproducing illustrations clipped from i i E - ,
rate 51 Came close to deciding on offset. The offset clusive summary, the Goodman father—son other sources. In actual practice, according 1 j 1 _ v:
iieifrastflesgen were most persuasive. But team made their definite commitment to re- to Joe Goodman, 001d fYPe’ engraving, hOt 1 1 " i
ithe we: _ 0W many ways we checked out main with the letterpress process through metal pasteup and stralght hot-metal com- 1 j 1 1 ' , .5.
files of each or Where 0lflflvestment, we couldn’t see how this-next expansion period. . positron olferthe greatest possible fleXIbll" i 1 1 . 3}
my The li- 10hr press~ set Would save us any money on Flrst step In thls direction was purchase 1ty in composrtion and. the decrslon for one 1 . ; . .11 :3
‘ blishel’S ithis 190m Pl'oductlon. \Vhen we posed of a complete powderless rapid etch zrnc method over another 13 determined impor— , 111 , 1:11 ‘1.
lip: benefit theirqllestmn t0 the offset press salesmen, engraving plant at a total investment of tantly by the current work load in the com-‘ . 1 1 p “1 _,z
dukeci) items Save answers always wound up: ‘You won’t less than $10,000. They purchased the Im- posing department. . j ‘ i 3 t1 '.
{30” I} ( Savi anything on press Work . . . all the per-ial Type Metal engraving package. Two Enterprise shop facilities also include the‘ j ‘ : 1. " _!
lbl‘ni' ngs W111 be in compOSition,’ They also Imperial men installed the equipment. latest Nolan equipment for casting. A com-‘ 1 1 1 1 1 .
1 1 .3 1 . ' ,'.
i i "i 7'
11‘.
i 1 .

 11111111 1111112., 1 1 ‘1 11 1 /
1 «'1‘1 11‘11‘
111 1111 PAGE TWO THE KENTUCKY PRESS SEPTEMBER, 1964 51
1111111 '
1111‘ 11'1'1 1 ‘11 11 1 111 plete tubular sterotyping package is in- [l ' ° 1
1 11 I111 1 1‘. 1 111111111 1 included with the Dek-A-Tube press pur- CO eglate E [tors To M eet Buye;
1 1 1111 111111 1 chase and as soon as this press is in opera- 1 The 1
11 111 1‘ 1 '1 1 1 1 tion all pages will be stereotyped. 1 “com
1111 1 11 111 As the newspaper here has grown, the At morehead In OCtOber ‘ a store
‘ 1‘ 11 1311‘ , commercial printing revenues have re— 1 customeI
1 1 1 11 1 111 11 mained at the pomt where they now ac- Collefglate editors and adVisers from all Portmann, KPA secretary~managerg Jim tion, ren
1 1 1 111 1 1 1 11 1 1 11 count for less than 15 percent of total En- parts 0 Kentucky Wlll gather at Morehead Hampton, Courier-Journal, Lexington bu. our bool
1 11 1111111 1 1 11 1 11 terprise revenues. The firm is1also selling State. College on October 30-31 for the first reau; and W. Foster Adams, Moreliead1 the store
1 1 11111 1 1 11 1 1 zmc engravmgs in a volume which amounts meeting of the reactivated Kentucky Inter- State College. 50115—01“
11 11 11 11111 11 11 1 to approximately one-third of its present collegiate Press Association. The organiza- Collegiate panelists will be Ken Alex-1‘ cases—an
1 1 1 111 11‘ 1 1 1 1 1 1 1 1 1 1 commerCIal printing. 1 tion has been inactive Since the early 1940’s. ander, Georgetown College; Joy Graham would [i
111 11111 1 111. 1 The one area in which the Goodmans A two—day program, touching on all Eastern State College, Richmond- Bill bother.
1 111 11 11 11111 1 feel ofl'set might have the edge over their phases of publishing a college newspaper, Grant, University of Kentucky; Bob Adams, Especi
1 1 11 111 1 1 1111111 present operation1is in close register color is planned for the meeting. lncdluded on Western Kentucky State College, Bowling 1 Of items
1 1111 11 1 1 1 1 1 work. Spot color is no mystery to this shop, panel and speaker seSSions are both college Green; and Roger Dixon, Morehead. 1 amounts
1 11:11 111 1 1111 1‘ :1 however, for they ve been running1the En- newspaper staffers and active newsmen. Special events on the program will fea- ‘1 compare
- 111 1 11 1 1 11111 111 terprise flag in color on every edition for Kentucky Press Association officers last ture Dr. Adron Doran, President of More- 51'94’ CC
1 1 11111.11 1 1111, 11 several years. During this same period fall agreed to help re-establish KIPA as part head, as toastmaster, and Ben Reeves, compare
1 1 1 111.111 11 :11 there has been a small but consistent vol- of KPA’s program of encouraging better Courier—Journal, speaker, for the Fridav that the
1 1 - 11 111' 1 11111j ume of spot color advertising. This will be journalism in the colleges throughout the banquet. 1 1 Cheekihg
1; 11.11 1111p1 1‘11 11 ‘1 even more readily available on the new, state. A committee composed of Archie Topics to be discussed throughout the in other
1 111 ‘11 11‘11 1'1 1 larger press but the 50 percent premium Frye, chairman, W. Foster Adams and Perry meeting are: the role and responsibility of 1 many Of
11 1 1 11 11 over the baSic rate Will continue to be Ashley was named to work 1w1th the col- the college press; page makeup, 8-column“ Yes, m
1 1 11 11 111 1 1 1,1 1 charged for all color advertismg. legiate editors during reorganization efforts. format vs. 5—column format; writing news, laudable
1 1111 1 ‘111 1 11 111 1 1 When considering that total investment TWO meetings were called during the features, sports; business management and Wife' B1
1 1 11 ‘ 1 ‘11 1 ‘1 1:11 in the Dek-A-Tube press plus the zinc 611— Spring and summer to plan for a contin' fl SPGCial Panel for adViserS- Roundtabhsr‘ “compare
1. 111 111 1 11 11111 1 graying plant runs approximately half the uing program for KIPA. The results have panels and open discussion will make the 1 deV‘Ce in
11 1 ‘11 : 1 11 1 cost of a new web offset installation of been pleasing, the KPA committee reportS, opportunity for all meeting participants to 1 her valu
i 1 1111 1’11 . 1 11 1 1 comparable production capacity, the Good- with 12 of Kentucky’s 35 colleges already take part in the program. 1' check on
1 111 1 “f 11 1 1 111 1 man decision to stay with letterpress be- showing active participation in the organi- _—.__._ A rece
1 1'1 1 1 11 1 1 1 111 1 comes a sound economic matter. zation. In addition to this number, several the term
1 1 111 11 111 ‘1 ‘ 1 1 1 1 The recent step up from semi to up other schools have indicated they will be- It will Pay TO Be what “W1
1 1111 1 11 1 1 11 1 weekly was made smoothly. The Enterprise come active in the future. KIPA members lmmodest Sometimes equally b
11‘ 11 11111 11111 is an publishing an average of 32 pages will be active members or KPA. Collegiate : “1.11;? 1‘”
’ 1 11 11 1 1: 11 111111 Per week so the third weekly edition has diViSiOH- Many DOW are 50 enrolled. By 1‘ BILL FRAME ' 1115 our
1 1111 1 ‘ 1‘ 11111111 1 served to even out the work load over the Officers for the flSSOCifltiOH were 61%th TPA Information Committee Let “.5
' 1 11 '11 1 1 week without rquiring additional personnel during the first meeting. They are ROE“ Newspaper publishers do not do what - the mdlv
1 1111 1 1 1 11 1 in production, editorial or business staffs. Dixon, Morehead, president; Doug Whit“ they say they do: 1 and not i
1 1.11 1 11 1 111111 Even though January and February this lock, Eastern, secretary, and Perry Ashley, Print all of the news! 1 3.611 at 01‘
1 11 1 1 1 1 1 11 1 ‘ year were record months in the Goodman UK, 19X8Chthe Chl‘eCtOF- The GXGCUUVG They print every little item they can i1lrihelby1
1 111 1 1 1 1 11 1‘ operation of the Enterprise, these publish~ committee IS composed of these Officers and gather about all the folk in their area—ex- 4' MOSS“:
1 1 1 11 11 11 1 ers do1not feel they have yet had the chance Ken Alexander, Georgetown; B019 Adalnsy cept themselves and their associates. stood.
11111 1: 11 1 11111111 1 to1notice any appreCiable increase in adver- Western; C8011 Rea, Kentucky Southern; If the editor, the publisher, or some of . .1“. 111(1):;
11 1 11 1 ‘1 111 1 tismg revenue from the extra edition each Dav1d Haupe,1UK; and MI'S- Annette May— their associates go somewhere, do a €001] 1 1016116]
11 11 1 . 11 11 ‘11 week. er, Transylvania. ‘ b ' ' t or receive an honor, 3.68 10V
11 .‘1 1 ; 1 111111 1 Th t d h d - . - KPA members appearing on the October 10 In some p mlec 7 ‘ - d (1 “1111011 all
1 11 1 1 1 111111 1 e 5 ea y growt 1 uring recent yeais IS 1 1 _ the news is either omltted 01 plays 0W” 1 anything.
1; 1 11 1 1 1111111 ’11 1 due rather to the solid growth of the Eliza- piograin W111 be Archie Frye, Georgetown If a new piece 0f equipment is added to Actu 111
1 1 1 1 11111 11 1 bethtown community, prompted in turn by Graphic; George Joplin III, KPA president, the plant, or if a new process iS used in Would : 1
.1 11 , 1 11 11 the fact that this city has become the hub Somerset commonwealth; Ray Hornback, presenting either news or advel‘tiSihg» the ing {mm
1 1111111 1. for both the north-south and east-west su— Morehead State College PUbliC Relations; readers are left to discover this for them" 1 at bel h
1‘ 1 1 1 ‘1 111 1 per-highways being constructed in the state. Tommy Preston, Cynthiana Democrat; Ben selves. Cost 021V}
1 11 ‘1 1111 1 With Interstate 65 now complete between Reeves, LOUISVIHB Courier-Journal; Victor Radio and television personnel are not 50 kiddin C
1 1 1 11 Louisville and Elizabethtown, it actually _—-_—_' modest. Few programs are presented that individg ‘1
‘1 1 11111' takes less time to get‘ to Elizabethtown from new Cox-A-Type within less than ten years, the announcer does not tellin gIOWing words hona E3
11 . 1 1 1 the 'heart of Louisville-during the rush hour we’d have known he was crazy. We recog- just how good he is, and how excellent 1115 head” phi
1 11 1 1 1 1 than to ’get from downtown Louisville to nize the revolution taking place in all phases , station and his network. 11 1 anything
1 11 1 11 1 11 11 1 that eitys suburbs. 'Tl'llS has helped attract of newspaper production and we expect Let’s become a little immodeSt"and 1e that, We’d
1 - 1 111 11 several large new industries to Elizabeth- that developments will have progressed a few of the nice things about ourselves1.1 1
1 1 1 -1 1 11111 1 town With attendant increase in employ- within another ten years to where we’ll find It will help the newspaper meesswn If 1 Got
1 1 1111 1 j ment and overall economic activity. it